CPG: Adult Beverage

Articles on Adult Beverage

  1. CPG: Adult Beverage
Advertising Age reports that Anheuser-Busch InBev’s Bud Light brand, reeling from a series of public relations missteps that have sent its market share into an even greater decline that it was seeing before, announced a $200,000 donation to the National LGBT Chamber of Commerce. The donation, according to Ad Age, extends “an existing partnership with […]
  1. CPG: Adult Beverage
According to actor Keith David, “publicity is publicity, controversy and all that, it’s all good”. Most marketers and business leaders would probably disagree.  A lot of us like hearing about controversy, but we don’t necessarily want to be associated with it. If the news blacklisted our favorite clothing line, chances are we’d be less keen […]
  1. CPG: Adult Beverage
Amazon is continuing to expand the reach of its Just Walk Out (JWO) cashierless checkout tech with a particular focus on events-based venues. Two Six Flags theme parks will feature new cashierless stores where fans can buy park essentials without waiting in line, and at the Coors Field stadium in Colorado, fans can now purchase […]
  1. CPG: Adult Beverage
It’s Friday, the weekend is almost upon us, so let’s kick back and reflect on another eventful week for the retail systems space. Here’s your briefing on the most important stories from the past five days, including Amazon One, Marks and Spencer, Walmart, and eBay. 1. Amazon One payments solution rolls out age verification with […]
  1. CPG: Adult Beverage
The Wall Street Journal reports this morning that Target said it plans to remove some of the items it brought in to help customers celebrate Pride Month, and will move remaining displays to less visible parts of its stores, as it reacts to a backlash that caused some of its employees to feel unsafe. The […]
  1. CPG: Adult Beverage
Retail TouchPoints and Design:Retail have unveiled the 2023 winners of the annual 40 Under 40 Awards, representing a dynamic and diverse class of executives who have contributed to industry progress.   The 40 Under 40 Awards have evolved to spotlight the personal and professional accomplishments of executives across the retail industry — from store design to CX […]
  1. CPG: Adult Beverage
Amazon said yesterday that it has added age verification its Amazon One palm-based biometric identification system. The addition means that adult customers ages 21 and over will be able to “purchase alcoholic beverages by simply hovering their palm over an Amazon One device, without digging into their wallets for a physical government-issued ID. Coors Field, […]
  1. CPG: Adult Beverage
Molson Coors Beverage Company has confirmed actor and UNICEF Goodwill Ambassador Orlando Bloom as the new brand ambassador for Staropramen. Bloom, who will next be seen starring in Sony Pictures’ Gran Turismo on August 11 and A24’s Wizards!, will be featured in a new Staropramen TV ad this year. He also will soon begin production […]
  1. CPG: Adult Beverage
The CPG Guys are joined by Bob Arnold, CEO of Q Mixers, which makes the world’s best carbonated mixers that are proudly served by discerning bars and restaurants across America, as well as sold in grocery and liquor stores nationwide. Follow  Bob Arnold on LinkedIn at: https://www.linkedin.com/in/bob-arnold-972a253/ Follow Q Mixers on LinkedIn at: https://www.linkedin.com/company/q-mixers/Follow Q […]
  1. CPG: Adult Beverage
Powered by Earnest’s Scanner Consumer Packaged Goods (CPG) product dataset. Contact Sales for more details. The recent controversy surrounding Bud Light sent total purchases of the beer down 23% YoY in the four weeks ending April 27th, according to Earnest Scanner (CPG) data. Budweiser (Anheuser-Busch’s other major brand) purchases also declined 8% in the same […]
  1. CPG: Adult Beverage
BOSTON, April 27, 2023 /PRNewswire/ — The Boston Beer Company, Inc. (NYSE: SAM), today reported financial results for the first quarter ended April 1, 2023. Key results were: First Quarter 2023 Summary: Depletions decreased 6% and shipments decreased 7.6% Net revenue of $410.0 million…
  1. CPG: Adult Beverage
Yesterday I went on a bit of a rant about the announcement that Alissa Heinerscheid, the Bud Light marketing VP who took a lot of heat for her attempt to broaden the brand’s appeal, has taken a leave of absence. I commented, in part: I want to get past the debate about whether Bud Light […]
  1. CPG: Adult Beverage
Molson Coors’ Staropramen brand has partnered with Everdure by Heston Blumenthal for a summer BBQ promotion. The activity sees Staropramen partner with world-famous chef Heston Blumenthal and his Everdure by Heston Blumenthal BBQ range, in a global campaign under the tag line ‘BBQ Like an Expert’. From 1st May, until the 30th of June, consumers […]
  1. CPG: Adult Beverage
No matter your background, education, and professional achievements, you are capable of great things. Statistically, 99 percent of us did not go to the top 1 percent of schools, have famous parents, or a hefty trust fund. Yet we can all become successful in our own right by making the most of what we have […]
  1. CPG: Adult Beverage
As part of a nationwide on-pack promotion, San Miguel will draw 24 winners to receive a two-night Ibizan experience at its Casa San Miguel with a plus one. The authentic finca-style villa is located in the heart of Ibiza and will give the winners the opportunity to delve into the world of San Miguel. Dharmesh […]
  1. CPG: Adult Beverage
Limited-edition design of Pimm’s No.1 bottle to celebrate The Coronation of The King and The Queen Consort. The Coronation Edition bottle will be rolled out across the off-trade from April and will temporarily replace the standard Pimm’s No.1 label design in 70cl and 1-litre. Charlotte Gibbon, category marketing director, Gins, Pimm’s, Bailey’s & non-alcoholic, Diageo […]

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  1. CPG: Adult Beverage
The feature, which allows consumers to single out their preferred in-store shoppers to fulfill future orders, will roll out in the coming weeks among select users. Dive Brief: Instacart said in a Tuesday blog it will pilot a feature for customers that lets them select their favorite personal shoppers to fulfill online orders. Select customers and personal shoppers […]
  1. CPG: Adult Beverage
The grocer is bringing its Signature Farms, Signature Care and Signature Cafe private labels under its flagship Signature Select brand and has launched a new advertising campaign to promote the expanded product line. Dive Brief: Albertsons announced Wednesday it is bringing its Signature Farms, Signature Care and Signature Cafe private label products under its flagship Signature Select […]
  1. CPG: Adult Beverage
From the Seattle Times: “More than 1,700 Amazon employees have pledged to walk off the job on Wednesday, demanding more flexibility with remote work and more attention on Amazon’s climate impact. “Of the 1,726 employees who had signed on to participate by Tuesday afternoon, about 830 plan to physically walk out of offices in Amazon’s […]
  1. CPG: Adult Beverage
The tool allows customers to find products as well as recipes, food prep tips and more using “natural language” instead of keyword-based searches. Dive Brief: Instacart announced Wednesday it has begun the rollout of an artificial intelligence powered search tool that leverages ChatGPT called Ask Instacart. The company said the new capability will scale to all […]

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