The LEGO Group announced last week its pledge to achieve net-zero greenhouse gas (GHG) emissions by 2050 as part of its continued efforts to reduce environmental impact. The pledge is an extension of its existing near-term climate target to reduce GHG emissions by 37 percent by 2032 from a 2019 base, according to a company press release. The LEGO Group also said it plans to triple its investment in environmental sustainability over the next three years, spending more than $1.4 billion on sustainability-related activities. To meet its goals, LEGO has submitted its plans to the Science Based Targets initiative (SBTi), a leading regulator of corporate climate initiatives.
Total Retail’s Take: The global children’s toy company pointed to its young consumers in its decision to double-down on sustainability efforts. LEGO Group CEO Niels B. Christiansen said in a press release, “We know that children are looking to us to do what’s right. Caring for the environment is one of their top concerns and we receive hundreds of letters a year with great ideas from kids on how we can make a difference. They’re holding us to account, and we must set ambitious goals and take meaningful and lasting actions to protect their futures.”
As part of its $1.4 billion investment, LEGO said it would design factories and facilities to be run in a carbon neutral way; increase the production and acquisition of renewable energy at its plants, offices and stores; take carbon dioxide emissions into account across all corporate decisions; and collaborate with its suppliers to collectively decrease their environmental impact. The company is holding itself accountable by working with the SBTi to develop the net-zero target over the next two years, as well as a climate transition plan. As more companies make commitments to invest in eco-friendly initiatives, consumers will be taking note. It’s essential that retailers are transparent in their progress (or lack thereof) towards their sustainability goals.
View Original Article
