1. Owned Brands (Private Label)

PLMA taps Albertsons’ Brandon Brown as keynote speaker

NEW YORK  — Brandon Brown, senior vice president of Own Brands at Albertsons Companies, has been announced as the keynote speaker at the PLMA 2024 Annual Meeting & Leadership Conference, which is being held March 20-22 in San Antonio.

The event at the Hyatt Regency San Antonio Riverwalk will focus on trends and issues and promises to provide an unparalleled opportunity for participants to gain insights, knowledge, and skills, according to PLMA. The event brings together manufacturers, retailers and others for several days of presentations, panel discussions, workshops and networking. A highlight of the event is the Private Label Hall of Fame induction ceremony for the Class of 2024.

The conference is themed “Private Label IS a Brand!” This is clearly reflected in PLMA’s just-released 2024 Private Label Report, which shows that compared to 2019, annual store brand dollar sales in 2023 increased by $60.2 billion, a 34% gain. Store brand dollar share rose 1.2 points to a record 18.9%.  During the four-year period, store brand unit sales were ahead by 500 million and unit share improved 0.8 points to 20.7%, also a new high.

“The industry has become a star player in retailing, the quintessential brand when it comes to influence, quality, innovation, reliability and sales growth,” said PLMA President Peggy Davies. “There’s no time for resting our on laurels. It’s more important to discuss the challenges and opportunities that come with this new and deeper responsibility.”

Along with Brown of Albertsons, the speaker lineup includes:

  • Arjun Chakravarti of Cogknition Analytics, with a presentation on “Seizing Opportunities: How Consumers Influence the Macroeconomic Outlook for Private Brands in 2024 and Beyond.”
  • Erich Kahner and Joe Cook, dunnhumby, “Aldi, Lidl and the Right Competitive Response.”
  • Scott Lucas, Sterling Brands Cincinatti, who will discuss how to make the most of the advantages private brands have over national brands.
  • Amber Roberts, Threefold, “The Global Rise of Retail Media and How Private Brands Can Unlock its True Potential.”
  • Brooke Feenstra-Swensen and Jocelyn Carter, Kerry, “Building Private Brands for The Evolving Consumer.”
  • Brooke Daniels and Dave Fedewa, McKinsey & Company, “Innovate to Dominate: Unleashing the Power of Next-Gen Private Brands.”
  • Jonathan Finch, Daymon, “Strong Foundations: Building Your Private Brand House for Long-Term Success.”
  • A workshop by Market Performance Group, “Understand the Building Blocks for Establishing a Strategic Partnership.”

There’s much more. Click here to view the full agenda and register.

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