1. Stores & Formats

NGA Unveils Creative Choice Award Winners

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The National Grocers Association (NGA) has revealed the winners of the annual Creative Choice Awards, which “recognizes the best marketing and merchandising programs among independent grocery retailers.”

The following are the 2024 Creative Choice Awards recipients:

•  Connections Through Omnichannel

Smaller operator (1-15 stores)

Winner: Trig’s Cheese of the Month 

Honorable Mention: Pay-Less Supermarkets Explore Måolek and Måolek Fest

Larger operator (15+ stores)

Winner: SpartanNash Influencer League 

Honorable Mention: Cub’s Doable Dinners

•  Community Engagement

Smaller operator (1-15 stores)

Winner: Lin’s Fresh Market Southern Utah University Athletics Partnership 

Honorable Mention: Hugo’s Taste of the Holiday

Larger operator (15+ stores)

Winner: Edwards Food Giant Spirit of Arkansas Diaper Drive 

Honorable Mention: Bashas’ Family of Stores Turkey Tuesday November Campaign

•  Traditional Media – TV, Radio and Print

Smaller operator (1-15 stores)

Winner: Pay-Less Supermarkets Explore Måolek and Måolek Fest 

Honorable Mention: Newport Ave. Market One Market a Kazillion Wonders 

Honorable Mention: Broulim’s Pink October

Larger operator (15+ stores)

Winner: Freson Bros. Prime Rib Day 2023 

Honorable Mention: Macey’s We Get You 

Honorable Mention: ShopRite’s Seafood Experts 

•  Grand Opening or Remodel

 Smaller operator (1-15 stores)

Winner: Pay-Less Supermarkets Micro-Mall Grand Re-Opening 

Honorable Mention: Neiman’s Family Market Mayville Location Grand Opening

Larger operator (15+ stores)

Winner: ShopRite of Huntington Station Grand Opening 

Honorable Mention: SpartanNash Family Fare Conversion

•  Local, Specialty or Emerging Products

 Smaller operator (1-15 stores)

Winner: Hired Man’s Grocery & Grill Candy Corn Brats 

Honorable Mention: Dorothy Lane Local Craft Beer Show

Larger Operator (15+ stores)

Winner: Coborn’s Midwest Roots 

Honorable Mention: Freson Bros. Ivan’s Sausage

•  Seasonal Event

 Smaller operator (1-15 stores)

Winner: Pay-Less Supermarkets Kuttibu Guåhan 

Honorable Mention: Dorothy Lane Kebab Fest

Larger operator (15+ stores)

Winner: Roche Bros. Football. Flavors for All 

Honorable Mention: Freson Bros. Pi(e) Day

•  Center Store/Frozen/GM/HBC

 Smaller operator (1-15 stores)

Winner: Trig’s Know Your Numbers 

Honorable Mention: Arteaga’s Creative Marketing

Larger operator (15+ stores)

Winner: Coborn’s Basket Builders 

Honorable Mention: Leever’s/Save A Lot 2023 Tamale Contest

•  Fresh Departments

 Smaller operator (1-15 stores)

Winner: Dorothy Lane Market Pastry Show 

Honorable Mention: Trig’s Cheese of the Month

Larger operator (15+ stores)

Winner: Bashas’ Family of Stores / Food City Cake Contest 

Honorable Mention: Freson Bros. Mini Bouquets Launch

•  Special Recognition

 Excellence in ESG Award, presented by Kellanova: SpartanNashFamily Fare In Your Neighborhood

People Positive Award, presented by Unilever: ShopRite LPGA Classic: A Jersey Shore Tradition 

The post NGA Unveils Creative Choice Award Winners appeared first on MNB.

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