1. Trends & External Forces

Albertsons Companies’ Sincerely Health platform introduces new Apple Watch integration

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Albertsons Companies has teamed with Apple to bring activity data from Apple Watch and iPhone to the Sincerely Health platform.

This is a free digital health and wellness tool available on 16 Albertsons Cos. grocery banners and websites, including Albertsons, Safeway, Vons, Shaw’s, Jewel-Osco, Acme, and Tom Thumb.

Customers who wear Apple Watch Series 3 or later can now choose to share their activity data with their Sincerely Health account and earn up to 75 points daily for closing all three Activity rings: Move, Exercise and Stand.

Those who do not have an Apple Watch can connect their iPhone with iOS 16 through the Fitness app and earn up to 25 points each day for closing their Move ring.

“We are taking another step towards our commitment to inspire well-being by rewarding customers for their physical activity. Customers can now connect their Apple Watch or iPhone and receive rewards for closing their activity rings,” says Omer Gajial, Chief Digital Officer and EVP Health at Albertsons Companies.

“By integrating Apple Watch with the Sincerely Health platform, we are making it easy for customers to get value and also receive incentives for achieving their fitness goals.”

Additionally, all Sincerely Health users can improve their overall health score and earn points toward grocery coupons and discounts by setting up one or multiple goals related to physical activity, nutrition, lifestyle and sleep.

Sincerely Health is designed to measure a customer’s health score based on activity, mindfulness, sleep, mental well-being, physical health, nutrition and healthy habits.

People can access health related resources and receive personalised guidance and recommendations for selecting the right foods and establishing goals for mental and general well-being.

Sincerely Health also offers an online experience where customers can manage pharmacy prescriptions and schedule vaccine appointments.

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