Worth Reading:  “Did Starbucks Really Put Olive Oil in Coffee?”

The New Yorker has a piece that puts the recent announcement about how Starbucks has created a new product line, dubbed Oleato, that puts olive oil in coffee, into the context of its development as a company, culinary influencer and cultural force.

The writer, Gideon Lewis-Kraus, as it happens, has a father-in-law who lives in Milan, where Oleato already is available.  So he took him there to sample the new brew, and offers a critique.

I won’t reprint the whole thing here, but suffice it to say that the phrase slick, oleaginous sediment is used in the review.

You can read it here.  (And I recommend it.)

The post <strong>Worth Reading:  “Did Starbucks Really Put Olive Oil in Coffee?”</strong> appeared first on MNB.

MorningNewsBeat Member since October 25, 2020

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For more than 30 years, Kevin Coupe has been bringing to readers and audiences a wealth of experience, sharp storytelling skills, provocative and contextual insights, unique worldview and serious levity about the world of business and consumers. https://morningnewsbeat.com

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