Department: Consumer Durables

  1. Department: Consumer Durables

TikTok Shop customers skew young, but not just Gen Z

Download full TikTok Shop report Access chart in Dash. TikTok Shop could be part of brands’ strategy to get younger shoppers spending on apparel and accessories, a spending segment in which they lag other cohorts. Gen Z adults between 18 to 24 are 3.2x as likely to spend at TikTok Shop than the average shopper, eclipsing […]
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  1. Department: Consumer Durables

Streamlining Fulfilment Through Enhanced Supply Chain Efficiency

Supply chains are at the beating heart of businesses in delivering products to the end customer. In retail organizations, efficient supply chains can have a transformative impact on operations. To improve efficiency, retailers need to have full visibility of their inventory, and this is where RFID can play a leading role. A Lack of Automation […]
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  1. Department: Consumer Durables

Adidas Raises Guidance After Q1 Profit Hike, Shares Jump 8%

Shares of Adidas jumped 8.2 percent on Wednesday after the company unexpectedly raised its full-year guidance and reported a year-on-year profit increase in the first quarter, reports CNBC. The German sportswear company said that it now expects currency-neutral revenues to increase at a mid-to high-single-digit rate in full-year 2024, compared with a previous projection of […]
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  1. Department: Consumer Durables

Michaels lowers prices on thousands of items

IRVING, Texas — The arts & crafts specialty retailer Michaels has announced lower prices on over 5,000 items, offering its customers the opportunity to save on the products they buy most, the company said on Thursday. Lower prices are now in effect across such categories as home décor, art supplies, seasonal items, kids’ projects, wall […]
2 min read
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  1. Department: Consumer Durables

Just Released: Q1 Home Furnishing Benchmark

Exciting news – our Q1 Home Furnishing Benchmark Report is now available! In this week’s newsletter, we’ll dive into the latest trends and insights from the furniture and mattress industry’s performance at the beginning of the year. Join us as we uncover what these trends signify for the months ahead and how they might shape […]
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  1. Department: Consumer Durables

Influencer-Inspired Resale Site Detoure Opens First Store in LA

Image courtesy Detoure Detoure, a resale marketplace that curates styles from influencers, will open its first permanent brick-and-mortar thrift store April 20 on Los Angeles’ Melrose Avenue. Over the past three years the site has hosted more than 50 pop-ups across the U.S. that regularly go viral on social media. Launched in 2021, Detoure sources secondhand […]
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  1. Department: Consumer Durables

How GenAI Can Turbocharge Retailers’ Ad Creative

Generative artificial intelligence (GenAI) has set the marketing world aflame. Tools like DALL·E and Adobe Firefly have demonstrated the potential of AI to produce engaging creative from limited resources. Looking beyond that, what can it offer in terms of media efficiency for brand and retail marketers? The ability of GenAI tools to remix and iterate […]
3 min read
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  1. Department: Consumer Durables

Corporate Social Responsibility: What Retailers Need to Know

Corporate social responsibility (CSR), once a differentiator for brands, is now the norm. Today’s consumers expect those they do business with, including retailers, will have positive impacts on the world. In fact, Gen Z consumers are three times as likely to say that the “purpose of business is to serve communities and society” rather than […]
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  1. Department: Consumer Durables

Metadata is the key to compelling fan experiences as sports migrate to streaming

Sports, unlike all other genres, have the power to attract large, consistent TV viewership—and on set schedules. You’d have to have been living under a rock this past year to have not been exposed to the whirlwind NFL season, which culminated in record viewership for Super Bowl LVII. Regardless of the appeal, however, the immense […]
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  1. Department: Consumer Durables

Walmart teams with Jessica Simpson on apparel line

BENTONVILLE, Ark. — Walmart is collaborating with celebrity Jessica Simpson’s apparel brand on a new collection of women’s clothing, swimwear and jewelry, including many items designed exclusively for Walmart. “I am so excited to partner with Walmart to bring our collection to a whole new group of dynamic and beautiful customers,” said Jessica Simpson. “Walmart […]
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  1. Department: Consumer Durables

Beyoncé’s LEVII’S JEANS: A Retail Revival Fueled by Star Power

In an era when online shopping dominates the retail landscape, Beyoncé’s new hit single, LEVII’S JEANS, is proving that the right cultural moment, fueled by star power, can still drive fans to brick-and-mortar stores in droves. According to data from geospatial insights company pass_by, Levi’s stores across the U.S. witnessed a remarkable 19.87 percent surge […]
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  1. Department: Consumer Durables

College basketball boosts U.S. cable viewing in March

Seasonality plays a role in an overall television usage decline of 3% during the month Following seasonal viewing trends that typically begin in February, overall television usage in the U.S. dipped again in March. Despite declines across categories, cable and streaming saw their share of TV viewing increase in this month’s report of The GaugeTM […]
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  1. Department: Consumer Durables

How Free People Crafts Compelling Influencer Marketing Campaigns

In episode 448 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Libby Strachan, director of brand marketing at Free People, an Urban Outfitters, Inc. global lifestyle brand with offerings in unique apparel, intimate wear, shoes and accessories; and Kristen Dolan, senior vice president of growth at Influential, an AI social data and conversion technology. Strachan […]
2 min read
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  1. Department: Consumer Durables

Walmart Streamlines Teacher Support via Box Tops App Integration

Walmart has simplified the process for shoppers who want to support their local schools with the new Connected Accounts feature on the Box Tops for Education app. Shoppers can now give back by connecting their Walmart account with the Box Tops app, without needing to scan or submit receipts. Families can earn when they download […]
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  1. Department: Consumer Durables

How Home Depot Plans to Stand Out in the ‘Sea of Retail Media Networks’

Photo courtesy Home Depot Editor’s Note: As the Retail Innovation Conference & Expo (RICE) nears, we’re highlighting recent coverage of some of the speakers and companies that will be taking the stage in Chicago, June 4-6, 2024. Zach Darkow, Head of Marketing Measurement at the Home Depot, will join a dynamic discussion with Jeffrey Bustos of IAB, Claire […]
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  1. Department: Consumer Durables

Save Mart Embraces Retail Media, Smart Carts with Expanded Instacart Partnership

The Save Mart Companies is building on its partnership with Instacart by implementing several in-store solutions in nearly all 200 Save Mart, FoodMaxx and Lucky locations. The California-based grocer will roll out Caper Carts, Instacart’s AI-powered smart carts, and FoodStorm, an order management system designed to power the retailer’s food service and catering experiences. Save […]
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  1. Department: Consumer Durables

Summit Spotlight: Navigating the Retail Growth Outlook DSI

Ecommerce is complex, but too often brands embrace a simplistic view of what it means to their business. The conversation often centers around market penetration or ecommerce’s share of growth and profitability relative to physical retail.  But Russ Dieringer, founder and CEO of the research and analyst firm Stratably, argues this is just one piece of […]
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