1. Media & Marketing

FaceTime with the Content Guy:  The No-Demo-Reno Oppo

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Crate & Barrel has introduced a new service that lives up to an MNB dictum to retailers – success occurs when you evolve from being a source of product to being a resource for the shopper.  I think there are lessons to be learned.

The post FaceTime with the Content Guy:  The No-Demo-Reno Oppo appeared first on MNB.

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For more than 30 years, Kevin Coupe has been bringing to readers and audiences a wealth of experience, sharp storytelling skills, provocative and contextual insights, unique worldview and serious levity about the world of business and consumers. https://morningnewsbeat.com
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