Retail Operations New Fresh Market Offering Brings Together Retail Media and Livestreaming Specialty food retailer The Fresh Market is expanding its partnership with video commerce platform Firework to launch what it is calling a “shoppable video live commerce (SVLC) retail media network (RMN).” The Fresh Market will leverage the Firework platform to enable a video-driven RMN experience. Brands will have the opportunity to run sponsored video ads […] Retail TouchPoints February 19, 2023February 19, 2023 2 min read Dept. FreshMarketing: Retail MediaThe Fresh MarketPartnershipsShoppersPredictions and ForecastsOmnichannelMarketing: Social MediaCustomer ExperienceWalmartDept. GroceryHoliday & EventsMarketing: In StoreExecutivesMeta (Facebook)ESG and CSRTikTokMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Retailer Media The Fresh Market launches first retail media network for shoppable livestreams Retailer seeks to capitalize on the popularity of this burgeoning channel Supermarket News February 18, 2023February 18, 2023 < 1 min read Marketing: Retail MediaThe Fresh MarketDept. Fresh 0 Saving Bookmark this article Bookmarked
Retailer Media Fresh Market To Launch Shoppable Retail Media Network The Fresh Market announced that it is expanding its relationship with Firework to launch what the companies are calling “the US’s first-ever Shoppable Video-Live Commerce (SVLC) retail media network (RMN).” According to the announcement, “The Fresh Market will offer brands the opportunity to run video ads as sponsors across their ongoing livestream series, which […] MorningNewsBeat February 17, 2023February 17, 2023 2 min read Marketing: Retail MediaDept. FreshShoppersThe Fresh MarketPartnershipsCustomer ExperienceHoliday & EventsExecutives 0 Saving Bookmark this article Bookmarked
Channel: Grocery - Natural Firework and The Fresh Market expand partnership with shoppable videos The new retail media platform, which lets brands sponsor video ads across the retailer’s ongoing livestream series, is a first for the industry, according to the companies. Dive Brief: Video commerce platform Firework is expanding its longstanding partnership with The Fresh Market to launch what it claims is the first U.S. shoppable video-live commerce retail media network, according […] Grocery Dive February 17, 2023February 17, 2023 < 1 min read The Fresh MarketPartnershipsDept. FreshMarketing: Retail Media 0 Saving Bookmark this article Bookmarked
Department & Category The Fresh Market hires Nathan Baldwin to lead food service Baldwin spent more than 25 years at Chili’s Grill & Bar Supermarket News January 30, 2023January 30, 2023 < 1 min read The Fresh MarketDept. GroceryDept. Fresh 0 Saving Bookmark this article Bookmarked
Department: Food The Fresh Market Lowers Customer Acquisition Cost with Technology What is freshness? How do your consumers know that the meal they buy from you is fresh other than searching the package looking for the date made or time cooked? So, we ask. What’s more relevant than livestream meal prep or cooking of dinner? Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, […] Grocerant Guru January 26, 2023January 26, 2023 3 min read Dept. FreshThe Fresh MarketDept. GroceryShoppersMarketing: Social MediaConsumersData & InsightsAcquisitionMarketing: Retail MediaTechnology & InnovationHoliday & EventsTwitterMeta (Facebook)StrategyPredictions and ForecastsOperations & Supply ChainMerchandisingDept. PerimeterExecutivesMarketing: In StoreESG and CSR 0 Saving Bookmark this article Bookmarked
Corporate Strategy FMI elects new board members ORLANDO – FMI – The Food Industry Association announced on Monday its 2023 board of directors elected at the association’s annual Midwinter Executive Conference in Orlando. The new slate will guide the implementation of FMI’s 2023-approved strategic plan during a time of rapidly evolving industry challenges and opportunities and reflects the breadth of the product […] MMR January 23, 2023January 23, 2023 4 min read ExecutivesDept. GroceryBrick and MortarInternationalAssociatesKraftHeinzWakefernHy-VeeAhold DelhaizeKellogg'sDept. FreshMondelezThe Fresh MarketPublixResults & InvestmentSpartanNashSustainabilityTargetTechnology & InnovationOperations & Supply ChainEconomyUnileverHEBAlbertsons / SafewayC&S Wholesale GrocersCoca ColaCPG: Adult BeverageDanoneHealth & WellnessWalmartGeneral MillsGiant EaglePartnerships 0 Saving Bookmark this article Bookmarked
Department: Food Grow your conversion rates by 300%? Here’s how The Fresh Market’s doing it. Fresh Market taps into Valentine’s Day with shoppable livestream Supermarket News January 20, 2023January 20, 2023 < 1 min read Dept. FreshThe Fresh Market 0 Saving Bookmark this article Bookmarked
Technology & Innovation How The Fresh Market evaluates tech partnerships NEW YORK — As it looks to improve in-store efficiencies and omnichannel capabilities, The Fresh Market provided a behind-the-scenes glimpse into how it researches, evaluates and rolls out technology partnerships. Kevin Miller, chief marketing officer of The Fresh Market, said during a Sunday session at the National Retail Federation’s conference that specialty grocer focuses on three strategic frameworks when […] Grocery Dive January 18, 2023January 18, 2023 2 min read Technology & InnovationThe Fresh MarketPartnershipsDept. FreshMerchandising 0 Saving Bookmark this article Bookmarked 5
Technology & Innovation The Fresh Market expands tech tie-ups aimed at store efficiencies The specialty chain is dialing up its partnerships with Invafresh, which runs a platform to automate demand forecasting, and with Vocovo, a provider of voice communication technology. Grocery Dive January 13, 2023January 13, 2023 < 1 min read Technology & InnovationDept. FreshThe Fresh MarketDeliveryPartnerships 0 Saving Bookmark this article Bookmarked
Department & Category The Friday Checkout: Specialty grocers map the road ahead for food trends Retailers like Whole Foods and The Fresh Market want to show they’re still at the cutting edge of food culture as they battle with mainstream players. Grocery Dive December 10, 2022December 10, 2022 < 1 min read Dept. GroceryTrends: Food and BeverageWhole FoodsThe Fresh MarketDept. Fresh 0 Saving Bookmark this article Bookmarked
Department: Food The Fresh Market Focus is on Grocerant Niche Holiday Meals and Meal Components When food retailers focus on the consumer, they more often than not win the hearts, minds, and pocket book of the consumer according to Steven JohnsonGrocerant Guru® at Tacoma, WA based Foodservice Solutions®. This year, The Fresh Market is gearing up for December holidays focusing on consumer trends garnering the most attention in the food […] Grocerant Guru December 5, 2022December 5, 2022 3 min read Dept. FreshDept. GroceryHoliday & EventsThe Fresh MarketData & InsightsShoppersConsumersMarketing: Loyalty & SubscriptionBrick and MortarMarketing: In StoreMarketing: Social MediaDept. BeverageDept. NonfoodPartnershipsPhilanthropyTrends: Consumer 0 Saving Bookmark this article Bookmarked
Media & Marketing The Fresh Market surges past one million loyalty club members in less than a year The Ultimate Loyalty Experience helps guests save big at checkout! Supermarket News October 14, 2022October 14, 2022 < 1 min read Marketing: Loyalty & SubscriptionThe Fresh MarketDept. Fresh 0 Saving Bookmark this article Bookmarked
Associates & Employees The Fresh Market plans hiring push Specialty grocer aims to fill more than 1,600 jobs Supermarket News September 28, 2022September 28, 2022 < 1 min read The Fresh MarketDept. FreshAssociates 0 Saving Bookmark this article Bookmarked
Department: Food The Fresh Market makes pair of VP promotions Peter Mayes named as merchandising group VP, Wade Yenny as center-store VP Supermarket News September 20, 2022September 20, 2022 < 1 min read The Fresh MarketMarketing: TradeDept. FreshMerchandising 0 Saving Bookmark this article Bookmarked
Channel: Grocery SN Top 10: Ahold Delhaize, Publix, The Fresh Market top the week's headlines In this week’s recap of the Top 10 most popular Supermarket News articles, Publix launches curbside pickup for prescriptions ranked as the week’s top story. Publix Super Markets has introduced pharmacy curbside pickup in four stat Supermarket News August 16, 2022August 16, 2022 < 1 min read Ahold DelhaizeBOPISPublixThe Fresh MarketDept. FreshDept. Pharmacy 0 Saving Bookmark this article Bookmarked
Department: Food The Fresh Market gets results from ‘shoppable’ videos Specialty grocer drives digital consumer watch time on Firework-enabled video content Supermarket News August 9, 2022August 9, 2022 < 1 min read The Fresh MarketDept. FreshConsumers 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Channel: Grocery - Natural Department: Nonfood Corporate Finance Media & Marketing Retailer Media Data & Insights International Technology & Innovation Stores & Formats Amazon tops expectations for revenue, earnings SEATTLE – Amazon posted better-than-expected revenue and earnings in the quarter ended March 31. Net sales increased 13% from a year earlier to $143.3 billion. The company reported first-quarter net income of $10.4 billion, or 98 cents a diluted share, compared to $3.2 billion a year earlier. Amazon’s operating income surged to $15.3 billion, up […] Written by MMR May 1, 2024May 1, 2024 Saving Bookmark this article Bookmarked
Channel: Grocery Acquisitions, Divestitures & Mergers 5 things top news: Kroger tries to strengthen merger deal The most impactful news in the grocery industry for the week ending April 26 Written by Supermarket News April 30, 2024April 30, 2024 Saving Bookmark this article Bookmarked
Trends & External Forces Department & Category Department: Food Department: HBC Corporate Strategy ESG Technology & Innovation Trends & External Forces Associates & Employees Stores & Formats Walmart to close all 51 health centers BENTONVILLE, Ark. — Walmart today said it has made the “difficult decision” to close its Walmart Health and Walmart Virtual Care clinics, citing a lack of profitability. “The decision to close all 51 health centers across five states and shut down the virtual care offering was not easy. We understand this change affects lives – […] Written by MMR April 30, 2024May 1, 2024 Saving Bookmark this article Bookmarked
Owned Brands (Private Label) Department & Category Owned Brands (Private Label) Walmart adds new grocery line to private brands portfolio The retailer said its new bettergoods line includes 300 items and marks its largest private brand food launch in 20 years. Written by Grocery Dive April 30, 2024May 1, 2024 Saving Bookmark this article Bookmarked
Media & Marketing Department: Consumer Durables Department: Food Media & Marketing Data & Insights Technology & Innovation Associates & Employees A new Walmart in-store AI is giving employees advice on how to sell products before it’s too late Walmart store employees are starting to get advice from an AI on when produce is about to go bad and when certain clothing items may need to be put on sale. Written by CNBC April 30, 2024May 1, 2024 Saving Bookmark this article Bookmarked