It’s a “Prime Time Retail” update today…
And here is what we are talking about tonight at RetailWit HQ:
Walmart is stealing share and delivers a solid Q3
Walmart continues to see growth ahead of the holiday season, attributed to strong consumer spending, the rising cost of consumer goods and government stimulus. Sales were up 9.3% vs last year, and saw Walmart winning market share in grocery. While inflation is at the highest level in 30 years, Walmart is getting shoppers who are looking to get their paychecks to stretch a bit further – and they are winning trips from the competition.
After a successful pilot program of 190 stores, anew collaboration of Drizly and 7-Eleven will offer delivery of alcohol to adults of legal drinking age in under 60 minutes from more than 1,200 7-Eleven stores. Consumers in areas served by those stores can order via the Drizly app or Drizly.com to select home delivery for a range of adult beverages from 7-Eleven. The companies plan to expand the collaboration in the coming months to bring Drizly’s alcohol delivery to more than 2,000 stores nationwide.
There is no longer an apostrophe in Papa Johns Pizza
Papa John’s International is going through a brand overhaul, making changes to its visual identity, logo and store design. The new brand platform will be “Hungry for Better”, a change from the “Better Ingredients. Better Pizza.” tagline the chain has held for years. The broader updated visual identity, spearheaded by agency Forpeople, takes inspiration from the pizza chain’s ingredients through a new color palette, along with a custom font and “hand-drawn happiness” illustration style mirroring the hand-crafted nature of its food.
Dick’s Sporting Goods leverages personalization
The retailer has selected the Adobe Experience Cloud platform to support an initiative to quickly deliver digital customers experiences that can be scaled during peak periods. This means Dick’s will be able to better understand what customers are looking for when they engage online, and augment the experience to make it feel more relevant to the individual. It also allows the retailer to be more nimble with updates and enhancements to the site.
Along with this partnership, Dick’s is also rolling out the Adobe Real-Time Customer Data Platform (RTCDP), part of its Adobe Experience Platform CRM solution. RTCDP provides a foundation to gather customer insights across channels while interactions are taking place, with the goal of enabling real-time personalization. Dick’s will also be able to provide marketers with access to deeper insights on the overall customer journey, as shoppers move between digital channels.
Private Label continues to innovate
HEB, Kroger and Save Mart continue to innovate and enhance their Private Label brands, which now look less like a store brand and more like a national brand. Retailers keep winning with unique private label brands, that resonate with their shoppers and deliver a quality product – it’s no longer about just offering the lowest price. Shoppers are migrating to these brands, and with supply chain issues increasing, private label brands might be one of the few items that will always be in stock on the shelf.
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