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Your Daily QuickWit (9/15): Top Retail News

Top retail news and most read stories.

  • CA accuses Amazon of anticompetitive price blocking
  • Walmart taps virtual try on tech for campaign launch
  • The future of self checkout technology
  • Amazon expands email marketing tools for customer acquisition
  • Kroger private label boosted by inflation
  • And more!
Bobsled Marketing

I Thought Sponsored Display Ads Were a Waste of Time, Here’s Why I Was Wrong

I used to completely pass off Sponsored Display ads as an unhelpful targeting tool. A lot of strategic pre-planning without any measurable returns on ad spend made it difficult to see how this advertising method stacked up against other types of Sponsored ads. My attempts to use SD ads never resulted in much success, so I stopped suggesting them to our clients

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