1. Channel: Ecommerce & Digital
  2. Channel: Mass

The MNB Walmart Watch

•  Mobile Marketer reports that “Walmart and media company Tastemade last week rolled out shoppable streaming content to give viewers more ideas on what to cook at home during the holidays. Special episodes of Tastemade’s ‘Struggle Meals’ let audiences text an on-screen number to add suggested ingredients to a virtual Walmart shopping cart, and place an order for pickup or delivery.”

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