Hasbro has first livestream shopping event.
The livestream, featuring toys, is part of a campaign coming from Hasbro. Shoppable videos and livestream are part of a larger trend that’s happen around impulse shopping—it’s estimated to be a $25B market in around a year and a half.
Beyond Meat stock falls 17% with concerns about long-term growth.
The Street’s analysts are questioning how much growth is left for Beyond Meat. One analyst, Robert Moskow, said they “could be reaching market saturation faster than expected.” Beyond’s quarterly results and forecasts have been weak. There’s an undertone that the category as a whole could have lower-than-anticipated growth.
Instacart tests making online grocery shopping less expensive.
On already razor thin or negative margins, Instacart is looking to make delivery cheaper. The test will be on orders schedule at least 24 hours in advance. An assumption worth testing, but most customers probably don’t care if they get their Yankee Candle today or in three—they just want it “quick enough” and on the promised delivery date.
Dollar General partners with DoorDash.
After a successful, 600 store pilot in the summer, DG and DoorDash expand their partnership to ~10,000 locations by December. Instead of outsourcing, firms should have ownership of their delivery (or at least begin building the capability). It’s a vital part of the customer experience.
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