1. Data & Insights

Google makes it easier to shop small businesses this holiday using AI, other new features

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​[[“value”:”

Dive Brief

Merchants can identify themselves with a new small business attribute on Search and Google maps to make it easier for shoppers to narrow their searches.

Published Nov. 6, 2023

Generative AI tech used to display a product on any background.

An image of Google’s Product Studio scene generation feature. The platform offers prompt ideas, such as holiday-themed scenes.

Courtesy of Google

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