1. Channel: Ecommerce & Digital

Does Prime Day show Amazon evolving from retailer to end-to-end experience platform?

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Does Prime Day reveal how Amazon is evolving from a retailer to an end-to-end experience platform?  Invented in 2015 to celebrate Amazon’s 20th birthday, Prime Day has quickly become one of the biggest ecommerce moments on the retail calendar. July’s event proved another success, with overall sales uplifts of 6.1% in the US and 2.1% […]

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