1. Department: Adult Beverage

Kopparberg revamps a classic and introduces a new flavour

Swedish drinks brand Kopparberg has launched a Spiced Blackberry flavoured cider and given a fresh look to its established Spiced Apple variant. The pre-Christmas launch of the seasonal blackberry version is intended to cater to the winter market by pairing the fruit with “warming cinnamon for a perfectly balanced winter drink”. Rob Salvesen, head of …

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