New Oh! Mega Milk facial oil promo pairs nicely with Jiffy Lube

Beekman’s 1802’s new Oh! Mega Milk answers consumers’ chief complaint that facial oils are too greasy. The company’s formula uses a process that helps its absorption and eliminates the heavy feeling associated with other products. Beekman turned to an unusual partner – Jiffy Lube – to get the word out about its new product. “The first place you think of when you think of an oil change is Jiffy Lube so that was the impetus of the partnership. What’s more unexpected that going to get an oil change at Jiffy Lube and finding a popup spot for our Beekman 1802 skincare oil,” said Beekman CMO Brad Farrell.

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