1. Stores & Formats

Aldi wants shoppers to wear its name

The discount grocery chain plans to sell a line of branded merchandise in its stores for a limited time starting March 22.

Summary: Aldi’s Got Merch: Discount Grocer Launches Branded Clothing Line for Fans

  • Aldi plans to launch a limited-time branded merchandise line including clothing and accessories.
  • Products will be priced from $1.49 to $9.99 and will be available in the “Aldi Finds” aisle.
  • Aldi is following in the footsteps of other retailers like H-E-B and Publix in offering branded merchandise.
View Original Article
https://www.grocerydive.com
Do you like Grocery Dive's articles? Follow on social!