1. Trends & External Forces

The art of marketing: What Marketers can learn from Sun Tzu’s “The Art of War”

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Undoubtedly, Sun Tzu’s “The Art of War” has stood the test of time as a guide for strategy and tactics in warfare. Nevertheless, its principles extend far beyond the battlefield and have been applied in various fields, including business, politics, and sports. Consequently, one area where Sun Tzu’s teachings can be particularly insightful is marketing. […]

The post The art of marketing: What Marketers can learn from Sun Tzu’s “The Art of War” appeared first on beloved brands.

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Beloved Brands is run by Graham Robertson, who is one of the voices of the modern brand leader. He started Beloved Brands with a desire to provide brand coaching to make brands stronger and brand leaders smarter. https://beloved-brands.com/
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