This week on Prof G Markets, Scott shares his thoughts on the latest decision from the Federal Reserve and how its rate hiking campaign has impacted his investing strategy. He then discusses why the UK Prime Minister is excited that Andreessen Horowitz is opening a London office. Finally, he explains how Bud Light should have handled its marketing controversy, and how drinking preferences are changing the beer market.
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Scott is the Founder of L2 and a Clinical Professor at the NYU Stern School of Business where he teaches brand strategy and digital marketing. In 2012, Professor Galloway was named “One of the World’s 50 Best Business School Professors” by Poets & Quants. He is also the founder of Red Envelope and Prophet Brand Strategy. Scott was elected to the World Economic Forum’s Global Leaders of Tomorrow and has served on the boards of directors of Eddie Bauer (Nasdaq: EBHI), The New York Times Company (NYSE: NYT), Gateway Computer, and UC Berkeley’s Haas School of Business. Scott co-hosts the Pivot podcast with Kara Swisher. He received a B.A. from UCLA and an M.B.A. from UC Berkeley.
https://scottgalloway.com/
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