1. Merchandising

Nescafé new refill pouch uses less packaging at less cost

Nescafé has introduced the first instant coffee refill pouch for Nescafé Gold Blend and Nescafé Original that can be recycled in stores and helps save money while reducing packaging. The new 150g refill pouch is 97% lighter than the 200g glass coffee jar and has on average 60% less plastic than the jar’s lid. The …

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