1. Holiday & Events

Despite Black Friday blockbuster, Lululemon maintains its holiday outlook

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​[[“value”:”

Dive Brief

The brand continues to defy expectations, but may finally be approaching a plateau as competition rises and consumers remain cautious.

Published Dec. 8, 2023

To the right of a mall store entrance, a minimalist gray granite facade features the red and white Lululemon logo and white lettering.

A Lululemon mall store. The brand opened 14 net new stores in Q3, ending with 686, and has plans for about 25 more by the end of the year.

Daphne Howland/Retail Dive

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