1. Trends & External Forces

Inflation inspires brand switching but most stay loyal to booze and tobacco favourites

New research reveals what makes Brits break up with brands. Attest, a consumer research platform, finds that inflation is making a majority of Brits reconsider long-held brand loyalty, with nine in 10 (92%) saying they are now willing to try different products and services due to price pressures. When asked what type of product they …

This story continues at Inflation inspires brand switching but most stay loyal to booze and tobacco favourites

Or just read more coverage at Talking Retail

View Original Article
https://www.talkingretail.com/
Do you like Talking Retail's articles? Follow on social!