New data from Kantar reveals Aldi’s volume share of the grocery market in Scotland has increased to 11%, moving ahead of Morrisons and Sainsbury’s for the first time. Aldi Scotland now commands a higher volume market share than Co-op (7.2%), Sainsbury’s (7.6%), Lidl (8.9%) and Morrisons (8.8%), in Scotland, behind only Asda (13.8%) and Tesco …
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