1. Media & Marketing

Google Ad Tactics for 2024

Written by Posted on Less than 0 min read

Google Ads is already incorporating AI into its interface. More changes are coming, including the elimination of third-party cookies.

The post Google Ad Tactics for 2024 appeared first on Practical Ecommerce.

View Original Article
Member since
Practical Ecommerce is an independent, family-owned, online magazine in Traverse City, Michigan, U.S. We are not affiliated with any e-commerce service, platform, or provider. Our mission is to publish authoritative articles, commentary, webinars, and podcasts to help online merchants. https://www.practicalecommerce.com/
Do you like Practical Ecommerce's articles? Follow on social!

More from Practical Ecommerce

  1. Data & Insights

Custom GPTs for Marketers

Creative GPTs can generate logos, web layouts, content analysis, brand messaging, and much more. The post Custom GPTs for Marketers appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical Ecommerce is an independent, family-owned, online magazine in Traverse City, Michigan, U.S. […]
< 1 min read
0
  1. Data & Insights

Our Favorite Books of 2022

Contributors to Practical Ecommerce are experts in their respective fields and seasoned writers and thinkers. We asked them for notable books they read in 2022. Here are their responses. The post Our Favorite Books of 2022 appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since November 21, 2020 Loading […]
< 1 min read
0
  1. Trends & External Forces

5 Content Marketing Ideas for January 2023

This installment of our monthly content series offers ideas for improving a blog, publishing an editorial newsletter, starting a podcast, launching videos, and teaching a class. The post 5 Content Marketing Ideas for January 2023 appeared first on Practical Ecommerce. View Original Article Data & Insights Pricing & Promotions Predictions and Forecasts Podcasts Practical Ecommerce […]
< 1 min read
0
  1. Data & Insights

Charts: U.S. Retail Ecommerce Sales Q3 2023

Per the U.S. Department of Commerce, Q3 domestic retail ecommerce sales grew 2.3% over the prior quarter, representing 15.6% of total retail. The post Charts: U.S. Retail Ecommerce Sales Q3 2023 appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical Ecommerce […]
< 1 min read
0
  1. Data & Insights

Klaviyo Founder: ‘We’re Good at Storing Data’

Andrew Bialecki launched Klaviyo in 2012 as a data repository for other businesses. Then a friend told him about Shopify. Fast forward to 2022 and Klaviyo is a global email-marketing juggernaut. The post Klaviyo Founder: ‘We’re Good at Storing Data’ appeared first on Practical Ecommerce. View Original Article Data & Insights Shopify Practical Ecommerce Member […]
< 1 min read
0
  1. Technology & Innovation

How ChatGPT Drives Ecommerce Conversions

ChatGPT can suggest bullet points, email subject lines, A/B tests, product recommendations, FAQs, and more. The suggestions aren’t perfect but definitely helpful. The post How ChatGPT Drives Ecommerce Conversions appeared first on Practical Ecommerce. View Original Article Data & Insights ChatGPT Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical Ecommerce is […]
< 1 min read
0
  1. Merchandising

The 5 R’s of Merchandising (for Ecommerce)

A 100-year-old merchandising concept applies to modern-day ecommerce retailers — the right people, right product, right quantity, right price, right time. The post The 5 R’s of Merchandising (for Ecommerce) appeared first on Practical Ecommerce. View Original Article Data & Insights Merchandising Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical Ecommerce […]
< 1 min read
0
  1. Data & Insights

12 New Ecommerce Books for Spring 2023

Every quarter we publish a rundown of new books that could help ecommerce merchants. This installment includes titles on strategy, branding, B2B, storytelling, and more. The post 12 New Ecommerce Books for Spring 2023 appeared first on Practical Ecommerce. View Original Article Data & Insights Strategy Marketing: Brand Practical Ecommerce Member since November 21, 2020 […]
< 1 min read
0
  1. Data & Insights

15 Free Themes for WooCommerce

WooCommerce is flexible, powerful, and free, with many plugins and themes to enhance and improve it. The post 15 Free Themes for WooCommerce appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical Ecommerce is an independent, family-owned, online magazine in Traverse […]
< 1 min read
0
  1. Data & Insights

Quiet Light Founder on State of Ecommerce M&A

Coming off a historically robust 2021, ecommerce mergers and acquisitions had to cool, but by how much? For insights, we turned to Mark Daoust, a pioneering business broker. The post Quiet Light Founder on State of Ecommerce M&A appeared first on Practical Ecommerce. View Original Article Data & Insights Mergers Practical Ecommerce Member since November […]
< 1 min read
0
  1. Data & Insights

SEO: Answer Boxes vs. Featured Snippets

Featured snippets are traffic generators. Answer boxes are not. Here’s the difference. The post SEO: Answer Boxes vs. Featured Snippets appeared first on Practical Ecommerce. View Original Article Store Location Data & Insights Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical Ecommerce is an independent, family-owned, online magazine in Traverse City, […]
< 1 min read
0
  1. Data & Insights

Actually, Ecommerce Excelled in 2022

Ecommerce sales in the U.S. and worldwide posted strong growth in 2022, despite headlines to the contrary. Global ecommerce retail sales grew by nearly 10% and reached a record 19.7% of total retail. The post Actually, Ecommerce Excelled in 2022 appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since […]
< 1 min read
0
  1. Data & Insights

Fulfill.com Is a Marketplace of 3PLs

In 2019 Joe Spisak’s ecommerce company had gone through three fulfillment companies in 18 months. With Fulfill.com, he aims to ease the difficulty of selecting providers. The post Fulfill.com Is a Marketplace of 3PLs appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since November 21, 2020 Loading + Follow […]
< 1 min read
0
  1. Data & Insights

How ChatGPT Complements Google Ads

Setting up pay-per-click campaigns is often laborious and time-consuming. Here’s how AI can help with campaign structure, keyword selection, ad copy, audiences, and more. The post How ChatGPT Complements Google Ads appeared first on Practical Ecommerce. View Original Article Data & Insights Technology & Innovation Google ChatGPT Practical Ecommerce Member since November 21, 2020 Loading […]
< 1 min read
0
  1. Department & Category

PetPlate Exec on Selling ‘Human-grade’ Dog Food

PetPlate makes and sells dog food via subscriptions, having launched in 2016. The company’s in-house advertising exec describes acquisition tactics and more. The post PetPlate Exec on Selling ‘Human-grade’ Dog Food appeared first on Practical Ecommerce. View Original Article Data & Insights Dept. Grocery Executives Acquisition Dept. Pet Practical Ecommerce Member since November 21, 2020 […]
< 1 min read
0
  1. Data & Insights

Entrepreneurs Are Arsonists, Says Business Coach

According to Tim Conley, a business coach, most founders prefer putting out fires in their businesses and neglect long-term strategy. If there are no fires, they often set them. The post Entrepreneurs Are Arsonists, Says Business Coach appeared first on Practical Ecommerce. View Original Article Data & Insights Strategy Practical Ecommerce Member since November 21, […]
< 1 min read
0
  1. Data & Insights

Maker of Apple Watch Bands Looks to Diversify

Braxton Manley launched Braxley Bands in 2017 from a college project. He’s now selling internationally and looking to diversify his product line. The post Maker of Apple Watch Bands Looks to Diversify appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical […]
< 1 min read
0
  1. Data & Insights

Influencers, Community Drive Batting Glove Maker

Bruce Bolt is a family-owned business in Austin, Texas, that makes and sells baseball batting gloves — for little leaguers to MLB pros. The post Influencers, Community Drive Batting Glove Maker appeared first on Practical Ecommerce. View Original Article Data & Insights Practical Ecommerce Member since November 21, 2020 Loading + Follow Following Practical Ecommerce […]
< 1 min read
0
  1. Data & Insights

How to Write a Tutorial to Attract Customers

Tutorials are a vital component of content marketing and a way to provide value to your target audience. Here are the fundamentals of creating them. The post How to Write a Tutorial to Attract Customers appeared first on Practical Ecommerce. View Original Article Target Data & Insights Practical Ecommerce Member since November 21, 2020 Loading […]
< 1 min read
0
  1. Data & Insights

The Rolex of Nutritional Supplements

Mike Tecku sold his successful Amazon stores, retired, and became bored. His latest venture is Momentum, a maker of nutritional shakes, which he calls “the Rolex of supplements.” The post The Rolex of Nutritional Supplements appeared first on Practical Ecommerce. View Original Article Brick and Mortar Amazon Data & Insights Practical Ecommerce Member since November […]
< 1 min read
0
Next