1. Media & Marketing

Working with influencers: 10 tips for retailers to get started

Written by Posted on Less than 0 min read

Natural products brands don’t have an exclusive to marketing with influencers. Follow these tips and find an influencer who supports your store.

View Original Article
Member since
For more than 40 years, New Hope Network has been at the forefront of the healthy lifestyle products industry. With solutions for the complete supply chain from manufacturers, retailers/distributors, service providers and ingredient suppliers, the network offers a robust portfolio of content, events, data, research and consultative services. Through our mission statement, we are working to cultivate a prosperous high-integrity CPG and retail ecosystem that creates health, joy and justice for all people and regenerates the planet. https://www.newhope.com/
Do you like New Hope Network's articles? Follow on social!

More from New Hope Network

  1. Trends & External Forces

ChildLife Essentials launches new organic liquid elderberry supplement for kids' immune health – press release

ChildLife Essentials, a leading brand of natural supplements for children, has announced the launch of its new Organic Liquid Elderberry supplement. This powerful formula is specifically designed to support kids’ immune health and promote overall wellness. The elderberry extract is sourced from organic, non-GMO European black elderberries, and is free of artificial colors, flavors, and […]
< 1 min read
0
  1. Shopper & Customer

Monitor: The FDA seeks to better define “healthy” but consumers place more trust in retailers

The FDA is reexamining what “healthy” means on product labels, but a New Hope Network survey suggests consumers are turning to other sources for a definition, with natural retailers rating high for trust. View Original Article Government Editor's Choice Thick Data Dept. Natural / Organic Packaging Consumers New Hope Network Member since September 28, 2022 […]
< 1 min read
0
  1. Department: Food

Top 10 emerging trends to see at Natural Products Expo East

From sustainable messaging and waterless personal care to partnerships for good, here are the top trends—and the whys behind them—to be on the lookout for at Natural Products Expo East. View Original Article Dept. Natural / Organic Partnerships Sustainability New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 […]
< 1 min read
0
  1. Trends & External Forces

Podcast: What's next in trends for 2023

New Hope Network’s Jessica Rubino and Adrienne Smith peer into their crystal ball to discuss 2023 natural products industry trends and predictions. View Original Article Dept. Natural / Organic Predictions and Forecasts Podcasts New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been […]
< 1 min read
0
  1. Merchandising

Packaging spotlight: 15 brands looking fresh in 2023

Take a look at 15 brands entering the new year with fresh looks and, in some cases, more sustainable packaging. View Original Article Dept. Fresh Packaging Sustainability New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the forefront of the healthy […]
< 1 min read
0
  1. Trends & External Forces

What retailers need to know about the FTC’s new Health Products Compliance Guidance

Four key implications for retailers from the Federal Trade Commission’s new Health Products Compliance Guidance and how to act on them. View Original Article Dept. HBC Government Health & Wellness New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the forefront […]
< 1 min read
0
  1. Department: Food

Retailers' wish lists for Natural Products Expo East

Natural product retailers share what trends they’re looking for this week and beyond. View Original Article Dept. Natural / Organic New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the forefront of the healthy lifestyle products industry. With solutions for the […]
< 1 min read
0
  1. Data & Insights

Top trends at Expo West: Data Trends & Product Guide

New Hope Network and SPINS present the most up-to-date data trends and products that reflect those trends in this free, downloadable deck. View Original Article Data & Insights Predictions and Forecasts Industry Conferences and Events New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network […]
< 1 min read
0
  1. Department & Category

New Food Order: Should food delivery be a public utility?

In this seventh episode, former Whole Foods executive Errol Schweizer shares why corporate ownership and delivery of food need to be re-examined. View Original Article Dept. Grocery Executives Food Delivery Delivery Whole Foods New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been […]
< 1 min read
0
  1. Trends & External Forces

2023 CPG industry report: Emerging brands & trends across categories – download

Stay one step ahead of the competition in 2023 by downloading Helio’s industry trends report, with data drawn from 1.5M CPG brands tracked across 200+ sources and Helio’s Proprietary Growth Predictor Score. From soda to skincare, explore the top 10 f View Original Article Data & Insights Dept. Beverage Competition Predictions and Forecasts New Hope […]
< 1 min read
0
  1. Technology & Innovation

Data driven research provides insight into consumer supplement habits­ – report

Data and research helps brands understand consumer supplement habits, better serving their needs. View Original Article Data & Insights Consumers Technology & Innovation New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the forefront of the healthy lifestyle products industry. With […]
< 1 min read
0
  1. Shopper & Customer

Monitor: Consumers are stressed; the natural products industry has answers

A New Hope Network survey finds that significant numbers of consumers who feel stress are turning to strategies that directly connect to products and resources the natural products industry offers. View Original Article Consumers Thick Data Dept. Natural / Organic Pricing & Promotions New Hope Network Member since September 28, 2022 Loading + Follow Following […]
< 1 min read
0
  1. Trends & External Forces

Inflation bludgeons small natural products brands

Skyrocketing ingredient, labor, equipment and other costs are hitting emerging brands especially hard. Most are eating their margin; others have given up. View Original Article Dept. Natural / Organic Economy Associates New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the […]
< 1 min read
0
  1. Uncategorized

Supplement industry news and updates – May 2023

Inside the Bottle brings you the latest supplement industry news in this monthly roundup. View Original Article New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the forefront of the healthy lifestyle products industry. With solutions for the complete supply chain […]
< 1 min read
0
  1. Department: Food

Upcycled Foods, Kroger launch private-label upcycled bread

Two SKUs of bread made with Upcycled Foods’ ReGrained SuperGrain+ are rolling out at Kroger banners across the country. View Original Article Kroger Dept. Bakery Owned Brands (Private Label) New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the forefront of […]
< 1 min read
0
  1. Technology & Innovation

December investments round-up: The year of food tech

This December saw many investments in food tech innovations. An apt way to end 2022, as the hot topic was on every one’s mind this year. View Original Article Dept. Grocery Technology & Innovation New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has […]
< 1 min read
0
  1. Department: Food

6 nutritional powders discovered at Natural Products Expo East

With ingredients from the peaks of the Andes to the Great Salt Lake basin, these powders offer a variety of clean nutrients for all ages. View Original Article Dept. Natural / Organic New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at […]
< 1 min read
0
  1. Shopper & Customer

Why natural product marketers shouldn’t overlook aging consumers

Often misunderstood and ignored, the 55-and-up demographic is active, engaged and eager for high-quality natural foods, beverages and supplements. View Original Article Consumers Health & Wellness Dept. Natural / Organic New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the forefront […]
< 1 min read
0
  1. Department: Food

Eat Just gets FDA clearance for cultivated meat in U.S.

Once Eat Just’s Good Meat chicken receives USDA approval, it will be served at a Washington, D.C. restaurant owned and operated by Chef José Andrés. Once Eat Just’s Good Meat chicken receives USDA approval, it will be served at a Washington, D.C. restaurant owned and operated by Chef José Andrés. Megan Poinski | Mar 23, 2023 […]
4 min read
0
  1. Department & Category

From the ground up: The Non-GMO Project zeroes in on a new target

Valuing transparency in food above all else, this 25-year-old organization is setting its sights on the latest food innovations such as precision fermentation. View Original Article Health & Wellness Dept. Grocery New Hope Network Member since September 28, 2022 Loading + Follow Following For more than 40 years, New Hope Network has been at the […]
< 1 min read
0
Next