1. Channel: Ecommerce & Digital

Use Amazon DSP To Direct Shoppers To Your DTC Website

Did you know that you can use Amazon DSP (demand-side platform) audience data to create campaigns that send qualified traffic to your ecommerce website? The best part is that this audience data is completely unique to DSP, meaning that you can target shoppers that you have never been able to reach before! This ‘Link Out’ strategy will be a gamechanger for brands looking to grow online revenue and brand loyalty over the next few years.

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