NFT

Articles on NFTs

  1. Technology & Innovation

Launch price TC Sessions: Crypto tix going, going…

If blockchain, cryptocurrency, decentralized finance (DeFi) and web3 get your entrepreneurial motor running, do not miss our TC Sessions: Crypto daylong deep dive on November 17 in Miami. We have special launch pricing on passes and exhibitor packages, and you can save a chunk of change. But don’t pussyfoot around — supplies are limited, running […]
2 min read
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  1. Technology & Innovation

There’s always another nightmarish crypto hack around the corner

Welcome back to Chain Reaction. Last week, we looked at the near-term future for crypto gaming as VCs zero in on where to place consumer bets. This week, we’re looking at hardware wallets and the endless journey towards feeling safe in the crypto world. To get this in your inbox every Thursday, you can subscribe […]
7 min read
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  1. Technology & Innovation

Venture investors to founders: Turn down for what?

Welcome to Startups Weekly, a fresh human-first take on this week’s startup news and trends. To get this in your inbox, subscribe here. Gumroad’s Sahil Lavingia broke into the venture world as one of the early testers of the rolling fund, an AngelList product that allows investors to raise capital on a subscription-like basis. That […]
5 min read
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  1. Data & Insights

Joe & the Juice: Diners Going Extra Mile for Favorite Brands

As restaurant customers’ interactions with brands increasingly take place in the digital world, the factors that consumers consider when deciding between eateries are shifting. To hold onto their customers’ loyalty, restaurant brands must adapt accordingly. “[The digital shift] creates an array of new challenges in the battle for consumers’ attention,” Kasper Garnell, Global Brand & […]
3 min read
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  1. Technology & Innovation

The “D” in DAO doesn’t stand for democracy, says Upstream CEO Alexander Taub

Ever since a group of chronically-online crypto enthusiasts tried to buy a copy of the U.S. Constitution in a high-profile bidding war, DAOs (decentralized autonomous organizations) have been at the forefront of discussion in the web3 world. How are they different from companies, you ask? DAOs have been lauded for their ability to give everyone […]
2 min read
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  1. Technology & Innovation

Big Brands Replacing Membership, Loyalty Programs With NFTs

Hang, a B2B startup, is using NFTs to innovate loyalty programs for a number of big brands. The firm’s clients include Budweiser, Bleacher Report, Pinkberry, Bonnaroo and Superfly. “For most brands at a certain scale, it’s pretty hard to offset increasing customer acquisition costs,” Hang co-founder and CEO Matt Smolin said to CNBC in a […]
2 min read
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  1. Media & Marketing

Meta Metaverse Weekly: One Quintillion Ways to Customize Your Meta Avatar

Meta’s metaverse will be so inclusive that it will offer more than 1 quintillion ways to differentiate your Meta Avatar’s look. That’s 18 zeros, by the way. This is one of the takeaways from Meta’s “2022 Diversity Report,” issued on July 19 by the company’s Chief Diversity Officer, Maxine Williams. The metaverse is “a whole […]
3 min read
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  1. Technology & Innovation

NFTs have the potential to become media companies, Rarible co-founder says

As NFTs work to retain mainstream attention, one founder predicts the digital asset sector will pivot in a new direction. “I think NFT collections will evolve as media companies [into something] like Disney,” Alex Salnikov, co-founder and head of product at NFT marketplace Rarible, said to TechCrunch. In recent months, major “blue-chip” NFT projects like Bored […]
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  1. Technology & Innovation

Microsoft’s layoffs, Airlift’s shutdown and Lofi Girl’s unplanned study break

Hey, everyone! Welcome back to Week in Review, the newsletter where we recap the most read TechCrunch stories from the last seven days. Want it in your inbox? Sign up here! The most read story on the site this week was, once again, unfortunately, about layoffs — this time at Microsoft. While the company plans […]
3 min read
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  1. Technology & Innovation

Medusa’s open source e-commerce tool for JavaScript developers aims to take on Shopify

Merchants building businesses on giant marketplaces often have to think inside the marketplace’s box, but Medusa, a one-year-old e-commerce startup from Denmark, is going after e-commerce platforms, like Shopify and WooCommerce, with its open source alternative aimed at the JavaScript developer community. Co-founders Sebastian Rindom, Oliver Juhl and Nicklas Gellner started the company a year […]
3 min read
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  1. Technology & Innovation

Startups race to build a crypto-native, consumer-friendly messaging platform for web3

There’s no shortage of headlines about the onset of “crypto winter.” Amid a growing pile of bankruptcies, one of the buzziest startups in the business, the NFT marketplace OpenSea, announced a major layoff just today. Behind the scenes, however, plenty of founders and VCs are doubling down on the promise of largely decentralized, blockchain-based outfits, […]
4 min read
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  1. Technology & Innovation

Do Retailers Need a Digital Fashion Strategy? 5 Brands Designing for the Metaverse

Fashion is a universal language—one spoken by many but truly understood by few. The way we dress serves as one of our purest forms of self-expression, often giving others a window into the core beliefs and values that sculpt our identities.  For decades, from design and production to shopping and styling, fashion and technology have […]
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  1. Technology & Innovation

Tech doesn’t get more full circle than this

Welcome to Startups Weekly, a fresh human-first take on this week’s startup news and trends. To get this in your inbox, subscribe here. Tech innovation is a cycle, especially in the main character-driven world of early-stage venture capital and copycat nature of startups. The latest proof? Y Combinator this week announced Launch YC, a platform […]
5 min read
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  1. Technology & Innovation

OpenSea’s $13B valuation doesn’t make sense as NFT trading volumes plunge

It may feel like it’s been a few years since OpenSea announced the funding round that pushed its valuation to the $13 billion mark. It was January. At the time, this column dug into the company’s financial performance and came to a number of conclusions, primarily that the company was generating a lot of revenue. […]
2 min read
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  1. Media & Marketing

Facebook Pilots Ethereum, Polygon NFTs with Select Creators

Meta is piloting non-fungible tokens (NFTs) with Ethereum and Polygon for select U.S. creators on Facebook and will soon add Solana and Flow, a Meta spokesperson told Decrypt. The move follows the social media giant’s NFT support for some creators on Instagram in May. Last week, Meta expanded its Instagram NFT pilot to enable more […]
2 min read
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  1. Technology & Innovation

NFT giant OpenSea reports major email data breach

OpenSea, the popular NFT marketplace that hit a colossal $13 billion valuation in January, is warning users of email phishing after a data breach. A staff at Customer.io, an email vendor contracted by OpenSea, misused their employee access to download and share email addresses of OpenSea’s users and newsletter subscribers with an unauthorized external party, […]
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  1. Technology & Innovation

Web3 artist Latashá on educating creators about crypto’s ebbs and flows

Despite all the controversy surrounding the crypto world, one obvious bright spot of blockchain technology has been its ability to support creators and artists in monetizing their work. Rapper and visual artist Latashá, our guest on the latest episode of the Chain Reaction podcast, is a living embodiment of web3’s potential to support independent artists. […]
2 min read
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  1. Technology & Innovation

Formerly rich NFT buyers party through the pain

Welcome back to Chain Reaction. Last week, we talked about infinite pessimism in the crypto markets. This week, we’re talking about parties and tattoos and booze and fun. If you want to get this in your inbox every Thursday, you can subscribe on TechCrunch’s newsletter page. Exit opportunity It’s no secret at this point that […]
6 min read
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  1. Technology & Innovation

NFT Weekly: Shopify Launches ‘Tokengated Commerce’; Bill Murray Does His Thing; NHL Puts NFTs in the Net

Shopify merchants will be able to use non-fungible tokens (NFTs) for something more than trading pictures with the launch of what it calls “tokengated commerce,” a way for its merchants to use them to build loyalty. Announced on Wednesday (June 22) as part of Shopify Editions, a massive product launch, the eCommerce platform rolled out […]
3 min read
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  1. Technology & Innovation

Solana launches web3-focused smartphone Saga to improve crypto-mobile relationship

The co-founder and CEO of Solana, Anatoly Yakovenko, had a Steve Jobs moment when he stood in front of an auditorium in New York City and announced the launch of Saga, an Android web3-focused smartphone. “This is something that I fundamentally believe the industry needs to do,” Yakovenko said. “We didn’t see a single crypto […]
2 min read
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  1. Technology & Innovation

Box CEO Aaron Levie on where web3 doesn’t make sense

It’s been a rough week for the crypto community as top tokens have seen massive selloffs, pushing some in the space to double down while leaving others to take stock off how the industry got to this point and what widely accepted truths need to be re-evaluated as the crypto internet matures. There haven’t been […]
3 min read
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  1. Technology & Innovation

Apple’s big week was not without its flaws

Hi, friends! Welcome back to Week In Review, the newsletter where we recap some of the top stories to cross TechCrunch dot com this week. The most read story this week was . . . well, everything that came out of Apple’s annual Worldwide Developer Conference. Apple tends to dominate the news cycle during WWDC, […]
3 min read
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  1. Technology & Innovation

Metaverse and its influence on eCommerce

BlockChain, NFTs, AR, VR, or whatever comes next, it’s always good to stay up to date with trends. However, instead of following them blindly, we can have our own take on the competitive advantage they are offering. The Metaverse isn’t entirely in existence. It doesn’t have to be, but containing metaverse-like elements can benefit your […]
4 min read
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  1. Technology & Innovation

Mastercard Partners With NFT Marketplaces for ‘Easier and Safer’ Purchases

In a bid to make buying non-fungible tokens (NFTs) “easier and safer,” Mastercard is teaming with various NFT marketplaces to allow payments over its network for NFT purchases, according to a press release emailed to PYMNTS Thursday (June 9). Mastercard said it’s working on enabling NFT commerce with a variety of companies, including Immutable X, […]
2 min read
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  1. Department: Consumer Durables

Amazon Adds Virtual Try-On for Shoes

The world’s largest retailer is using artificial intelligence (AI)-based innovation to drive eCommerce sales, as Amazon on Thursday (June 9) debuted Virtual Try-On for Shoes, an interactive mobile experience that allows customers to visualize how a pair of shoes will look on them. The tool will “better inform purchasing decisions,” according to the Amazon blog […]
2 min read
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  1. Shopper & Customer

Athleisure icon Ty Haney raises $9.8M in fresh funding for her blockchain rewards startup

Outdoor Voices founder Ty Haney made a name for herself by making sportswear the hottest trend among non-athletes. Now, the 33-year-old entrepreneur is betting she can bring together another underrated duo — consumer brands and crypto. Haney joined TechCrunch’s Chain Reaction podcast this week to talk about her latest venture, Try Your Best (TYB). The […]
4 min read
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  1. Technology & Innovation

Harlem Capital leads seed into Because, an e-commerce enablement startup

With global e-commerce sales poised to be a $5.5 billion industry this year, startups in the e-commerce enablement software space are looking to carve out a niche in this huge market. One of those is Because, a startup developing no-code software connecting disparate data sources to automate high volumes of website updates. Founder and CEO […]
3 min read
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  1. Technology & Innovation

New Utility NFT Project Uses Power of Blockchain to Solve Problem With Pets, Shaking Up Billion Dollar Breeding / Retail Industries

NEW YORK, March 21, 2022 /PRNewswire/ — “We aim to change the pet landscape – setting a new standard for dog ownership and breeding.” Bullishly Bred isn’t the same as the NFT projects you’ve heard about before. With true utility, it is an important new NFT project that will make a…
< 1 min read
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Editor’s Choice

  1. Trends & External Forces

Newsagents ‘extinct by 2035’

Calculations from the company Simply Business were made on a wide range of different high street businesses that are shutting in significant numbers. Newsagents and stationers came fifth in the top 10 list of endangered business species. In even more danger are said to be electrical appliance stores, with a predicted extinction date of 2029, […]
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