CPG: Food Kellanova VP offers insights into omni-commerce Sharma: Future of omni-commerce is “bright, frictionless, experiential and everywhere.” Food Business News December 5, 2023December 7, 2023 < 1 min read Pricing & PromotionsKellogg'sData & InsightsPredictions and Forecasts 0 Saving Bookmark this article Bookmarked
CPG: Food Cheez-It amps up Citrus Bowl sponsorship with in-stadium barbershop, spa A TikTok challenge for showing off brand-inspired game day looks rounds out the college football play from the Kellanova brand. MarketingDive November 29, 2023November 29, 2023 < 1 min read Kellogg'sTikTokMarketing: Social Media 0 Saving Bookmark this article Bookmarked
Department & Category Pop-Tarts unveils edible mascot for inaugural bowl game Part of the brand’s new creative direction, the mascot will be available as a snack for the winner of the college football game. MarketingDive November 28, 2023November 28, 2023 < 1 min read Dept. GroceryKellogg's 0 Saving Bookmark this article Bookmarked
Corporate Strategy Organic Valley names executive vice president of sales [[“value”:” During his 20-year career in sales and marketing, Rick Simington has worked for organizations such as Kellogg Co. and Chobani. “]] SMP Dairy November 15, 2023November 15, 2023 < 1 min read ExecutivesHealth & WellnessDept. Natural / OrganicKellogg's 0 Saving Bookmark this article Bookmarked
Data & Insights How Pop-Tarts Bites hones its messaging with data-driven insights A pilot with VidMob used AI and machine learning to reveal that functional messaging performed better across Meta than more emotionally led ads. MarketingDive November 14, 2023November 14, 2023 < 1 min read Data & InsightsKellogg'sAITechnology & InnovationMeta (Facebook) 0 Saving Bookmark this article Bookmarked
CPG: Food Pilnick says focus will fuel WK Kellogg results Believes cereal business will be stronger as independent company. Food Business News November 10, 2023November 10, 2023 < 1 min read Kellogg'sDept. Fuel 0 Saving Bookmark this article Bookmarked
CPG: Food TD Cowen rating reflects cautious outlook on WK Kellogg Equity research firm sees risk as rebuild begins. Food Business News October 19, 2023October 19, 2023 < 1 min read Kellogg'sTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Trends & External Forces Top Ecommerce Trends That Will Reshape the Industry’s Future DSI “2023 was very much a feeling that … we were moving past this period of extreme volatility.” — Russ Dieringer, CEO, Stratably If you want to understand the pulse of ecommerce trends that will reshape the industry in the coming years, there’s probably no better place to be than the Consumer Analyst Group of New York […] Digital Shelf Institute October 16, 2023October 16, 2023 8 min read MerchandisingMarketing: Retail MediaData & InsightsIndustry Conferences and EventsConsumersPredictions and ForecastsMarketing: Social MediaExecutivesTechnology & InnovationKellogg'sESG and CSRPodcastsTrends: RetailCOVID19WeatherMarketing: In StoreOmnichannelResults & InvestmentDept. NonfoodGeneral MillsEconomyOperations & Supply ChainSustainabilityMarketing: BroadcastAmazon 0 Saving Bookmark this article Bookmarked
CPG: Food Kellogg’s cereal business begins trading as stand-alone company WK Kellogg [[“value”:”As part of the separation, Kellogg has been renamed Kellanova but is still trading under the ticker “K.””]] CNBC October 2, 2023October 2, 2023 < 1 min read Kellogg's 0 Saving Bookmark this article Bookmarked
CPG: Food Kellogg completes split WK Kellogg Co began trading on the New York Stock Exchange under the ‘KLG’ ticker symbol. Food Business News October 2, 2023October 2, 2023 < 1 min read Kellogg's 0 Saving Bookmark this article Bookmarked
Department & Category Big Food vs. Big Pharma: Companies bet on snacking just as weight loss drugs boom [[“value”:”Kellogg, J.M. Smucker and other food companies are making big bets on snacking, but the rise of Wegovy and Ozempic could pose a threat to future sales growth.”]] CNBC October 1, 2023October 1, 2023 < 1 min read Dept. GroceryDept. PharmacyKellogg'sPredictions and Forecasts 0 Saving Bookmark this article Bookmarked
Channel: Grocery Your Views: Multiplier Effects On the subject of treating employees in a way that keeps them engaged, one MNB reader wrote: I have a nephew with limited cognitive skills but is a loyal bagger at a Michigan Kroger. On his fifth year of service he received a package containing Thank You cards from store management and fellow workers as […] MorningNewsBeat September 13, 2023September 13, 2023 9 min read Regional GroceryAldiKrogerAssociatesAcquisitionShoppersDept. Fresh PreparedDept. DeliConsumersWalmartBrick and MortarDept. GroceryDeliveryDept. NonfoodCOVID19PublixHEBMarketing: In StoreDollar GeneralGovernmentExecutivesKellogg'sLidlPackagingWegmansHealth & WellnessDept. Adult BevOwned Brands (Private Label)Dept. BeveragePiggly WigglyMeijerLegal & CriminalMarketing: BrandMarketing: PrintMerchandisingOperations & Supply ChainPepsiCoAlbertsons / SafewaySoutheastern GrocersSustainabilityTechnology & InnovationData & InsightsDept. FreshInclusivityDept. Natural / Organic 0 Saving Bookmark this article Bookmarked
CPG: Food Kellogg building presence in Africa Company leaning into route-to-market advantage. Food Business News September 11, 2023September 11, 2023 < 1 min read Kellogg'sMarketing: In Store 0 Saving Bookmark this article Bookmarked
Operations & Supply Chain The Weekly Closeout: RH wants to restore iconic Miami Beach property, Banana Republic sells furniture [[“value”:” This audio is auto-generated. Please let us know if you have feedback. It’s been another week with far more retail news than there is time in the day. Below, we break down some things you may have missed during the week, and what we’re still thinking about. From Amazon facing a proposed class action […] RetailDive September 9, 2023September 9, 2023 5 min read ReturnsExecutivesLowesConsumersKellogg'sAmazonShoppersPartnershipsLegal & CriminalResults & InvestmentOperations & Supply ChainPress ReleaseAcquisitionDept. Natural / OrganicMarketing: Loyalty & SubscriptionDept. GroceryAssociatesData & InsightsDept. FreshInclusivityMarketing: BroadcastDept. BakeryHealth & WellnessDept. NonfoodWalmartBrick and MortarDept. HBCTechnology & Innovation 0 Saving Bookmark this article Bookmarked
CPG: Food Kellanova could score touchdown with grain-based snack strategy Wheat-based foods feature tantalizingly in management’s growth plans for Kellanova’s snack business. Food Business News September 8, 2023September 8, 2023 < 1 min read Kellogg'sDept. GroceryStrategy 0 Saving Bookmark this article Bookmarked
Corporate Purpose The Case For Adversity – Not Diversity – Initiatives Two weeks ago, MNB pointed out that “the forces that successfully challenged university diversity programs, essentially bringing to an end the traditional definition of affirmative action, next will be coming for the US business community.” Edward Blum, the activist pressing the anti-diversity case in the courts, said that he was following up his successful attack […] MorningNewsBeat September 8, 2023September 8, 2023 3 min read InclusivityLegal & CriminalShoppersKellogg'sWeatherPricing & PromotionsExecutivesEconomyConsumersAssociates 0 Saving Bookmark this article Bookmarked
Department: Food Worth Reading: Aisles Of Lies Yesterday we took note of the lawsuit challenging fast feeders on the grounds that their advertising of various products is not consistent with the actual items. Well, the challenge is spreading. The New Yorker has a piece this week entitled “The Lies In Your Grocery Store,” which describes how one lawyer is targeting products sold […] MorningNewsBeat September 6, 2023September 6, 2023 < 1 min read Dept. Natural / OrganicDept. GroceryLegal & CriminalDept. BeverageTargetShoppersPepsiCoMondelezKellogg'sDept. FreshDept. BakeryConsumers 0 Saving Bookmark this article Bookmarked
Media & Marketing How McDonald’s is Meeting Consumers’ Changing Digital Behaviors to Drive Loyalty In episode 416 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Deanna Hernandez, senior manager of digital offers and loyalty at McDonald’s, the leading global foodservice retailer. Hernandez discusses her role and responsibilities (0:43), how McDonald’s is evolving to match consumers’ changing digital behaviors (1:40), and how digital engagement results in more loyal customers for […] Joe Keenan August 29, 2023August 29, 2023 < 1 min read Marketing: Loyalty & SubscriptionConsumersData & InsightsRestaurantsShoppersPodcastsKellogg'sPricing & PromotionsMarketing: Social MediaMarketing: Direct & PersonalizationStrategy 0 Saving Bookmark this article Bookmarked
Department: Food The Weekly Closeout: Target faces ESG lawsuit, BeautyStat names chief marketing officer [[“value”:” This audio is auto-generated. Please let us know if you have feedback. It’s been another week with far more retail news than there is time in the day. Below, we break down some things you may have missed during the week and what we’re still thinking about. From Dollar General expanding its fresh produce […] RetailDive August 19, 2023August 19, 2023 6 min read Dept. FreshTargetExecutivesDept. BeverageDept. HBCKellogg'sBrick and MortarDept. PerimeterDept. Adult BevConsumersHoliday & EventsDollar GeneralData & InsightsDept. ApparelMarketing: Social MediaMarketing: Direct & PersonalizationESG and CSRPartnershipsInclusivityPress ReleaseLegal & CriminalAmazonMerchandisingTechnology & InnovationMarketing: BroadcastAcquisitionPredictions and ForecastsDept. GroceryAssociatesStrategyOperations & Supply ChainHealth & WellnessEconomyDept. NonfoodDept. Natural / OrganicDept. FrozenGovernment 0 Saving Bookmark this article Bookmarked
CPG: Food Cahillane: Kellogg recovery ‘ahead of schedule’ Net income climbs 9.5% in quarter while sales rise 4.6%. Food Business News August 4, 2023August 4, 2023 < 1 min read Kellogg's 0 Saving Bookmark this article Bookmarked
CPG: Food Kellogg files separation papers Spinoff of cereal business scheduled for the fourth quarter of 2023. Food Business News July 25, 2023July 25, 2023 < 1 min read Kellogg's 0 Saving Bookmark this article Bookmarked
CPG: Food Pop-Tarts brings back ‘Crazy Good’ characters with a modern twist Tapping into nostalgia for the 2000s continues to be a major marketing trend as the Kellogg brand resurrects its animated toaster pastries. MarketingDive July 20, 2023July 20, 2023 < 1 min read Kellogg'sTrends: Marketing 0 Saving Bookmark this article Bookmarked
CPG: Food Bear Naked helps identify nudity-friendly hiking trails with GPS app Hikers are encouraged to review over 300 trails on the Gaia app to see which can be trekked naked while chronicling their experiences on social media. MarketingDive July 13, 2023July 13, 2023 < 1 min read Kellogg'sMarketing: Social MediaESG and CSR 0 Saving Bookmark this article Bookmarked
Department & Category Summers Without Hunger deemed a success SALISBURY, N.C. – Food Lion today announced that the Summers Without Hunger campaign surpassed its goal by providing more than 17.5 million meals toward diminishing food insecurity among the grocery retailer’s neighbors and their children. The campaign was aiming to provide 16 million meals this year through its partnership with hunger-relief organization Feeding America and […] MMR July 10, 2023July 10, 2023 2 min read Dept. GroceryAhold DelhaizePartnershipsPhilanthropyShoppersPepsiCoAssociatesKellogg'sKraftHeinzMarketing: In StoreUnileverPress ReleasePredictions and ForecastsGeneral MillsMondelezExecutivesConsumersCoca ColaVendors 0 Saving Bookmark this article Bookmarked
Shopper & Customer With Summer in Full Swing Snacking is Top of Mind School is out, families are on planning for vacation, the weather is good with outside activities garnering more and more time and attention. All that means is consumers are looking of meal substitutes, meal replacements, and an excuse to eat all the fun stuff of summer. Restaurants, service deli’s, conveniences store’s all want to fill […] Grocerant Guru July 4, 2023July 4, 2023 3 min read ConsumersDept. GroceryData & InsightsPepsiCoMondelezRestaurantsESG and CSRDept. DeliOwned Brands (Private Label)Technology & InnovationDept. Fresh PreparedWeatherKellogg'sMars Inc.Pricing & PromotionsEconomyStrategyCoca ColaPackagingExecutivesBrick and MortarAldi 0 Saving Bookmark this article Bookmarked
CPG: Food Kellogg CEO examines the state of CPG Views investment analysts as too pessimistic. Food Business News June 20, 2023June 20, 2023 < 1 min read Kellogg'sExecutivesResults & Investment 0 Saving Bookmark this article Bookmarked
Department & Category IFF transitioning to new operating model Former Kellogg exec to lead food and beverage categories. Food Business News June 10, 2023June 10, 2023 < 1 min read Kellogg'sDept. BeverageExecutivesDept. Grocery 0 Saving Bookmark this article Bookmarked
CPG: Food Cheerios claims lofty spot in brand trust survey Beats out Kellogg’s and Campbell’s, according to Morning Consult. Food Business News May 31, 2023May 31, 2023 < 1 min read Thick DataGeneral MillsKellogg's 0 Saving Bookmark this article Bookmarked
Shopper & Customer Doing damage control: How to deal with a reputation crisis According to actor Keith David, “publicity is publicity, controversy and all that, it’s all good”. Most marketers and business leaders would probably disagree. A lot of us like hearing about controversy, but we don’t necessarily want to be associated with it. If the news blacklisted our favorite clothing line, chances are we’d be less keen […] GWI (Global Web Index) May 30, 2023May 30, 2023 6 min read ConsumersMarketing: Social MediaData & InsightsDept. ApparelShoppersLegal & CriminalPhilanthropyData VisualizationGovernmentDept. BeverageSustainabilityESG and CSRPartnershipsAssociatesExecutivesInternational - UKStrategyTechnology & InnovationDept. GroceryKellogg'sMarketing: UGCTargetOwned Brands (Private Label)Operations & Supply ChainEconomyMarketing: Loyalty & SubscriptionMarketing: BrandCPG: Adult BeverageDept. PaperDept. NonfoodWeather 0 Saving Bookmark this article Bookmarked
Media & Marketing Know everything about Product Placement: Definition and Best Practices When you see the “eleven” character in the “Stranger Things” series, smash a soda can, it is no coincidence the soda brand is Coca-Cola, it is a marketing strategy known as Product Placement. Using product placement in stranger things is just one of the many examples of how brands use non-advertising media like movies to […] Ecommerce Nation May 11, 2023May 11, 2023 8 min read Marketing: BroadcastCoca ColaDept. BeverageMarketing: Social MediaStrategyMarketing: BrandAcquisitionPredictions and ForecastsDept. ApparelInternational - UKTargetStreamingDept. NonfoodEconomyShoppersDept. GroceryMarketing: In StoreDept. PerimeterLegal & CriminalDept. FreshDept. DairyRestaurantsDept. Toys & GamesKellogg'sMarketing: PrintPricing & PromotionsTechnology & InnovationResults & InvestmentDept. Adult BevAmazonConsumersData & InsightsTrends: Marketing 0 Saving Bookmark this article Bookmarked
Associates & Employees Channel: Ecommerce & Digital Channel: Grocery Channel: Home Improvement Channel: Mass Channel: Restaurants Department: Food Department: HBC Department: Nonfood Media & Marketing Data & Insights International Shopper & Customer Technology & Innovation Trends & External Forces Associates & Employees Operations & Supply Chain Ranked: The Largest U.S. Corporations by Number of Employees See this visualization first on the Voronoi app. The Largest U.S. Corporations by Number of Employees This was originally posted on our Voronoi app. Download the app for free on Apple or Android and discover incredible data-driven charts from a variety of trusted sources. Revenue and profit are common measures for measuring the size of […] Written by Visual Capitalist April 21, 2024April 21, 2024 Saving Bookmark this article Bookmarked
Channel: Mass Retailer Media Data & Insights Walmart’s new combo will aid suppliers Walmart Luminate and Walmart Connect to become Walmart Luminate Insights Activation Written by Supermarket News April 18, 2024April 18, 2024 Saving Bookmark this article Bookmarked
Media & Marketing Media & Marketing Technology & Innovation Amazon introduces shoppable, ad-supported channel to Prime Video, Freevee The channel leverages Amazon’s “shop the show” technology to enable viewers to easily purchase content seen on their TV screen via a mobile device. Written by MarketingDive April 18, 2024April 18, 2024 Saving Bookmark this article Bookmarked
Operations & Supply Chain Department: Nonfood ESG Operations & Supply Chain Asics creates a circular shoe, returns program The sporting goods company designed a shoe ready to undergo recycling at the end of its use. Written by RetailDive April 18, 2024April 18, 2024 Saving Bookmark this article Bookmarked
ESG Data & Insights Operations & Supply Chain Retailers Gain Control of Their Sustainability Goals as the ESG Storm Clouds Start to Gather Over Operations Using event-driven architecture (EDA), retailers must link essential data at speed and scale throughout their ecosystems near and far to come to grips with now essential environmental, social and governance (ESG) reporting in three key areas. 1. Dead Heading — Optimizing Transportation/Emissions on Every Journey When it comes to transportation within the retail sector, any […] Written by TotalRetail April 18, 2024April 18, 2024 Saving Bookmark this article Bookmarked