Data & Insights How To Maintain Dominance on the Amazon Retail Media Network With Advanced Data Analytics DSI “If you have top organic placement, having always-on paid is probably not the best use of dollars. But what happens if you don’t is, you’ll see your organic ranks start to come down … a slow in and out strategy is actually how you can keep your balloon up in the air.” — Aisha Khan, […] Digital Shelf Institute March 4, 2024March 4, 2024 8 min read AITechnology & InnovationData & InsightsAmazonMarketing: Retail MediaConsumersMerchandisingHealth & WellnessDept. Natural / OrganicStrategyPredictions and ForecastsTargetSponsoredMarketing: Social MediaMarketing: In StorePodcastsCompetitionMetaverseConsultingTrends: TechMarketing: UGCDeep Dives 0 Saving Bookmark this article Bookmarked
Partnerships & Alt Profit Informa Connect’s Health Systems & Pharma Partnering Summit Informa Connect’s Health Systems & Pharma Partnering Summit August 14-16, 2023 in Boston, MA www.informaconnect.com/health-systems-partnering Drug Channels readers save 10% with code 23DRCH10* View the agenda for Health Systems & Pharma Partnering 2023 to see the complete picture – the program, speakers, and more, and visit www.informaconnect.com/health-systems-partnering for further details and to register. Drug Channels […] Drug Channels July 8, 2023July 8, 2023 2 min read PartnershipsHealth & WellnessDept. PharmacyConsultingMarketing: Social MediaPricing & PromotionsResults & InvestmentDeep DivesDeliveryEconomyGovernmentLegal & CriminalMeta (Facebook)Associates 0 Saving Bookmark this article Bookmarked
Data & Insights Electronics category wins Black Friday and Cyber Monday 2022 Electronics accounted for over 20% of C5 (Thanksgiving through Cyber Monday) sales on Amazon, Target, and Walmart, an increase in its share of sales compared to the 30 days prior. Toys also had a pronounced lift in Black Friday category share with nearly 10% of Black Friday sales, a 4pp lift from the trailing 30-day […] Yipitdata December 7, 2022December 8, 2022 2 min read Data & InsightsHoliday & EventsDept. NonfoodWalmartAmazonBest BuyTargetDept. Toys & GamesDept. ApparelDeep Dives 0 Saving Bookmark this article Bookmarked
Data & Insights Amazon sales are now equivalent to sales of top 30 pure players While home goods pure players like Wayfair and Overstock have declined in revenue over the past two years, Amazon continues to lead in total home goods GMV. Amazon has maintained its dominant position in overall market share and even made gains through 2022. Amazon alone matched the sales of all top 30 pure players combined […] Yipitdata December 1, 2022December 2, 2022 2 min read Data & InsightsAmazonDept. NonfoodHoliday & EventsResults & InvestmentShoppersDeep Dives 0 Saving Bookmark this article Bookmarked
Data & Insights Home goods category is a sales driver for Amazon Prime Day, but not for Target nor Walmart’s sales events Target, Walmart, and Amazon each have their own top-selling category for large sales events. At Amazon, apparel received a 6.9pp boost in its share of sales on Prime Day October 2022 compared to regular shopping days. The electronics category, meanwhile, generally only accounts for 10% of Target’s total sales, but jumped to 21.6% during the […] Yipitdata November 28, 2022December 2, 2022 2 min read Data & InsightsAmazonTargetDept. NonfoodWalmartHoliday & EventsMarketing: Loyalty & SubscriptionDept. ApparelDeep Dives 0 Saving Bookmark this article Bookmarked
Data & Insights Advertising effectiveness: everything you need to know With more consumers taking control and opting out of advertising they don’t want to see, brands need to know how to make sure their marketing strategy hits the mark, with the perfect mix of reach and relevance. Despite it being easier for brands to pre-test ideas before launching a full-blown ad campaign, this only tells […] GWI (Global Web Index) November 24, 2022November 25, 2022 5 min read Data & InsightsConsumersThick DataStrategyTargetMarketing: Social MediaPredictions and ForecastsUnileverShoppersReturnsTechnology & InnovationData VisualizationStore LocationResults & InvestmentDeep DivesESG and CSRMarketing: BroadcastMarketing: ShopperAgencies 0 Saving Bookmark this article Bookmarked
Shopper & Customer Customer Loyalty Index 2022: A Review of US Consumer Attributes Impacting Loyalty to Retailers, Brands, and Stores Customer loyalty: it’s something we, as marketers, speak about often. But what do consumers think about loyalty? How do they choose which brands are worthy… Emarsys November 10, 2022November 10, 2022 < 1 min read Marketing: Loyalty & SubscriptionConsumersShoppersBrick and Mortar 0 Saving Bookmark this article Bookmarked
Acquisitions, Divestitures & Mergers Channel: Home Improvement Acquisitions, Divestitures & Mergers Corporate Finance Operations & Supply Chain Home Depot Acquires SRS for $18.25B, Boosting Pro Sales Home Depot recently announced its acquisition of SRS Distribution for a whopping $18.25 billion. This hefty investment marks the company’s boldest stride yet to seize a larger share of the professional market, particularly targeting contractors and roofers. Written by RetailWire March 28, 2024March 28, 2024 Saving Bookmark this article Bookmarked
Channel: Grocery Channel: Grocery Kroger to close 3 e-commerce fulfillment facilities The grocer said it will shutter one Ocado-powered spoke in South Florida and two others in Texas in late May. Written by Grocery Dive March 27, 2024March 28, 2024 Saving Bookmark this article Bookmarked
Media & Marketing Corporate Strategy Media & Marketing Data & Insights Shopper & Customer Trends & External Forces Charted: Car Brand Loyalty in 2024 See this visualization first on the Voronoi app. Car Brand Loyalty in 2024 This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. This graphic visualizes the best and worst car brands in terms of brand loyalty. […] Written by Visual Capitalist March 26, 2024March 26, 2024 Saving Bookmark this article Bookmarked
Retail Ecosystem ESG Media & Marketing Agencies & Vendors Retail Ecosystem Data & Insights International Shopper & Customer Technology & Innovation Trends & External Forces Operations & Supply Chain Key Takeaways From Shoptalk Spring 2024 Shoptalk always brings the best and brightest minds of the industry together for four days packed with insights, networking opportunities, trend predictions and so much more. This year, the spring event in Las Vegas was no exception. But like many other major industry events, Shoptalk can feel like you’re sprinting a marathon — there’s so […] Written by TotalRetail March 25, 2024March 26, 2024 Saving Bookmark this article Bookmarked
Department: Consumer Durables Department: Consumer Durables Corporate Strategy Corporate Finance Partnerships & Alt Profit Shopper & Customer Trends & External Forces Stores & Formats Nike Pivots, Embraces Wholesale Once Again Amid faltering demand for shoes and clothing as well as slipping digital sales, Nike Inc. said last week that it will bank a lot more on the thing it has spent the past several years turning away from: other retailers. Executives discussed those plans on Nike’s earnings call, during which it announced that while fiscal […] Written by TotalRetail March 25, 2024March 26, 2024 Saving Bookmark this article Bookmarked