There aremore than half a millionnew small businesses every year. For a brand-new retailer without an existing customer base, spreading the word and generating sales poses a challenge.
Social media is one way to build buzz and attract customers to your new store. Almost all (91%) retailersuse at least two social media channels, so that means there’s a lot of noise—and clutter—users have to cut through.
With a few creative content ideas, strategic paid targeting, and tools to help you track your efforts, social media can be a huge asset to building buzz for your brick-and-mortar store.
Shopify is the leading omni-channel commerce platform. Business owners can use the software to design, set up, and manage their stores across multiple sales channels, including web, mobile, social media, marketplaces, brick-and-mortar locations, and pop-up shops. The platform also provides a powerful back-office and a single view of their business. The Shopify platform was engineered for reliability and scale, making enterprise-level technology available to businesses of all sizes. Shopify currently powers over a million businesses in approximately 175 countries and is trusted by independent business owners and brands such as Unilever, Allbirds, MVMT, Kylie Cosmetics, and many more.https://www.shopify.com/blog