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Retailers Must Prioritise Trust and Transparency to Drive Customer Loyalty

As retailers do their best to try and predict consumer behaviour, which continues to morph due to stubbornly high inflation, they are facing fall-out from the higher prices shoppers encounter at the grocer and petrol pump: decreasing brand loyalty. Shoppers are increasingly focused on finding the best deals, discounts, and coupons, and many are abandoning […]

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