https://www.mytotalretail.com

Total Retail's articles

  1. Shopper & Customer
Converting Screen Shoppers Into Buyers, Free Bolt Research Report Sales>Sales Force Management>Customer Service Work Email* Login {{{ _highlightResult.pname2.value }}} in {{{ _highlightResult.hicat1.value }}} > by {{{ _highlightResult.publisher.value }}} {{{ _highlightResult.descr.value }}} {{/hits}} Recommended for Professionals Like You:
  1. Corporate Strategy
Activist investor Ancora Holdings is pushing Kohl’s to remove its chief executive and its chairman, reports CNBC. Ancora sent a letter to the board Thursday asking for the replacement of CEO Michelle Gass and Chairman Peter Boneparth. The firm, which has a 2.5 percent stake in Kohl’s, wants new leadership so the company can revamp […]
  1. Holiday & Events
In this episode of Retail Right Now, Total Retail’s Joe Keenan and Kristina Stidham discuss key learnings from this past July’s Prime Day that can help brands maximize success during the iteration of the sale as well as the upcoming holiday shopping season. This topic was covered in Total Retail’s recently published article, “Prime Day […]
  1. Shopper & Customer
Trends in retail change quickly, and the pandemic drove consumers to reshape the retail landscape at breakneck speed. According to McKinsey research, 40 percent of shoppers bought from different brands or retailers than they had in the past, and more than 80 percent developed new shopping behaviors while quarantined during the pandemic. But addressing changing […]
  1. Shopper & Customer
Like everybody else, I’ve shopped online significantly more often the last couple of years, sometimes out of necessity, sometimes for convenience and, sure, sometimes out of sheer boredom. In fact, over the past 18 months or so, I’ve bought myself three wristwatches online that, truth be told, I didn’t exactly need. Although the popular watch […]
  1. Shopper & Customer
There are few in retail circles who would argue that the role of the store is the same as it ever was. With the rate of change accelerating like never before, consumers are throwing new challenges at retailers faster than they can implement solutions. It’s no wonder that many retailers seem to be in a […]
  1. Retail Operations
NAPCO Research, in conjunction with Blackhawk Network, recently executed a comprehensive review of the state of U.K.-based merchants’ gift card offerings. The subsequent report included an assessment of retailers’ e-commerce/digital, mobile, and in-store gift card offerings, providing an omnicommerce view into the consumer gift card purchase and recipient experience. The report features data and analysis from the assessment of […]
  1. Shopper & Customer
As consumer packaged goods (CPG) brands and retailers strive to strengthen their relationship with the consumer, particularly in a retail climate increasingly affected by inflation and supply chain issues, there are two converging trends to consider — enriching the omnichannel shopping experience and meeting specific consumer need states in new ways.  These aren’t new trends, but […]
  1. Technology & Innovation
Over the past few years, there’s been an increasing shift towards online retail, particularly with many of the attitudes adopted over the course of the pandemic now a part of everyday life. And many of these transactions are being carried out on mobile devices through different channels, such as “traditional” e-commerce platforms and social platforms. […]
  1. Shopper & Customer
Historically, marketers have relied on the 4 Ps — Product, Price, Place and Promotion — to inform their marketing strategies. These foundational components help companies satisfy the dynamic wants and needs of the consumer, while also meeting the demands of the business. However, rapid advances in technology, magnified by the pandemic, have fundamentally changed consumer behavior, particularly the way […]
  1. Department: HBC
JCPenney on Monday announced its plans to debut its beauty concept in stores nationwide, following a successful pilot launch in fall 2021 with 10 brick-and-mortar locations. JCPenney Beauty will expand to 300 stores by early 2023 and 600 stores by the spring, the company announced in a press release. The beauty concept within JCPenney stores […]
  1. Operations & Supply Chain
Supply chains and logistics have seen seismic shifts forward in recent years. In 2020 alone, companies fast-tracked the digital transformation of their internal operations — and their customer and supply chain interactions — by three years to four years. The digitization of third-party logistics (3PL) providers began in the mid-90s, but the pandemic fueled progress […]