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Intelligence Node's articles

  1. Shopper & Customer
Emerging Brands Shopper Statistics & Behaviors You Need to Know [Infographic] Ryan Riccordel… Thu, 10/14/2021 – 10:51am Emerging brands, listen up! Shoppers are eager to discover smaller, lesser-known brands for a new and exciting buying experience. We surveyed 1,000 emerging brands shoppers and learned that, among first-time buyers of an emerging brand, 89% were likely […]
  1. Shopper & Customer
Consumer Drug Take-Back Milestone — Half A Million Pounds Collected! Kirk Herweck, … Mon, 10/18/2021 – 9:57am Half a million pounds. It sounds like a lot, but how much is it? Half a million pounds is equivalent to two and a half blue whales, a 2,500 square foot home or a locomotive engine. That’s how […]
  1. Agencies & Vendors
Inmar Intelligence Announces New Promotion Planner Tool to Provide Promotion Guidance in Seconds Inmar Intelligence Tue, 10/19/2021 – 7:30am Inmar Intelligence, an applied data platform company, today announced an easy-to-use Promotion Planner tool that, within seconds,  supplies brands with conventional recommendations and all the necessary metrics to implement a promotional offer. Competition in the CPG […]
  1. Operations & Supply Chain
September 2021 Inmar Intelligence Consumer E-commerce Returns Survey Anonymous (not verified) Tue, 10/12/2021 – 2:17pm This survey examined key returns attributes, capturing insights into shoppers who had returned at least one online purchase within the past three months. How frequent were returns? Which parts of that process were valued most? Why were those items returned, […]
  1. Shopper & Customer
IF YOU AREN’T THINKING OF IN-STORE AS A MEDIA CHANNEL, YOU SHOULD BE. Griffin Thomas… Fri, 10/08/2021 – 11:29am In the past decade, stores have become media outlets, engaging customers with ads, novelty, and interactivity like never before. Shopping experiences have changed fundamentally to reflect complex consumer needs and expectations, pushing physical locations to act […]
  1. Shopper & Customer
Inmar Intelligence Survey Reveals that a Good Return Experience is a High Priority for Online Shoppers Inmar Intelligence Thu, 10/07/2021 – 8:00am Inmar Intelligence, a data-driven technology-enabled services company, today announced findings from a recent survey of 1,000 U.S. adults that aimed to find consumer’s online and in-store return preferences. The survey examined why consumers […]
  1. Shopper & Customer
New Inmar Intelligence Data Show Strong Growth in Digital Coupons, Which Significantly Influence Shoppers’ Decision to Try New Brands Inmar Intelligence Wed, 10/06/2021 – 8:15am Inmar Intelligence, a data and tech-enabled services company, today released data from its 2021 Promotion Industry Trends Analysis and July Shopper Insights Study, which found that 54 percent of all […]
  1. Department & Category
Inmar Intelligence Continues to Guide Food Retailers on the Future of the Industry with 2021 Future of Food Retailing Report Inmar Intelligence Thu, 09/23/2021 – 8:00am Inmar Intelligence, a data and tech-enabled services company, released today its 2021 Future of Food Retailing Report, which provides a detailed look into the food retailing industry in order […]
  1. Department & Category
2021 Future of Food Retailing Report Anonymous (not verified) Wed, 09/22/2021 – 1:58pm The Future of Food Retailing takes a deep dive into the food retailing industry to identify and quantify market dynamics, trends, and behaviors. In addition, the report recapsthe previous year’s activities and provides projections for the next five years in terms of […]
  1. Merchandising
August 2021 Inmar Intelligence Digital Coupons Usage Survey Anonymous (not verified) Wed, 09/22/2021 – 10:21am This survey captured insights into digital coupon usage. How important is a loyalty or reward program for customers? When they see a coupon, how likely are they to clip and use it in-store or online? Do coupons affect shopper behavior? […]
  1. Data & Insights
In-Store Ads and Incentives Are More Impactful Than You Thought! [Infographic] Griffin Thomas… Mon, 09/20/2021 – 12:48pm So it looks like four percent of your shoppers are completely immune to any discounts, points, or credits you throw at them. Bummer. Now, what to do with the other ninety-six percent? We surveyed 1,000 shoppers, and found […]