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Trakwell.ai (formerly Doorcounts)'s articles

  1. Data & Insights
With the introduction of our new Performance Dashboard, we can now thoroughly examine industry performance in real time. This week, we will dive into the evolving shopping behaviors and analyze what recent trends reveal about consumers in 2024. Today’s Rundown Behavior shift: 5 ways consumer behavior is changing with Gen-Zs. Q1 2024 Benchmark report: Download […]
  1. Data & Insights
To increase sales and build a loyal customer base, you need a strategic approach that combines marketing, customer service, and operational efficiency. Here are some effective strategies to help you boost sales in your furniture store. 1. Enhance Your Online Presence Running a furniture store in today’s competitive market requires more than just stocking high-quality […]
  1. Data & Insights
Accurate traffic counting is essential for understanding customer behavior and improving store performance in a furniture store. A reliable traffic counter helps in measuring foot traffic, assessing marketing efforts, and making informed staffing decisions. Here’s how to choose the best traffic counter for your furniture store: 1. Identify Your Needs and Goals Before selecting a […]
  1. Data & Insights
What’s changing? We have a new name and a new visual identity. By integrating the alwaysAI computer vision platform, Trakwell is able to improve object detection, counting, and tracking to deliver accurate, immediate data about occupancy and team performance.​ Why is it changing? As the market landscape rapidly evolves, it is crucial for us to […]
  1. Data & Insights
Tracking foot traffic is a critical aspect of retail management that can significantly enhance the performance and profitability of your store. Understanding the flow of customers through your physical space provides valuable insights into customer behavior, store layout effectiveness, and marketing campaign success. Here’s why and how you should track foot traffic in your store. […]
  1. Data & Insights
In a world filled with wineries, it is difficult to distinguish one from another. The folks at Tennessee Homemade Wines bring innovation at every opportunity – wine clubs, merchandising, lodging, local recipes and more, creates a truly unique experience that attracts over 100 visitors per day on average. The Problem Inability to see foot traffic and maximize every sales opportunity […]
  1. Data & Insights
Whether April’s pause is a blip — a downturn before spending picks up again — may be no sure bet. The looming question remains: Was April a temporary halt to consumer spending, or did it signal a continued tightening of budgets, potentially prolonging a downturn for merchants as summer draws near? This week, we will […]
  1. Data & Insights
April 2024 Retail Metrics: In this week’s Retail Traffic Trends, we are breaking down the month of April to see how each industry performed to start the year. Following a lackluster March, the furniture and mattress industries faced challenges in maintaining momentum from the previous month. Join us as we analyze the trends, shifts, and […]
  1. Data & Insights
In a departure from traditional beliefs, consumers effortlessly transition between digital platforms and physical showrooms, blurring the lines between online and in-store shopping experiences. This week, we will explore the changing landscape of furniture shopping behaviors and analyze the what Q1’s retail sales say about the consumer in 2024. Today’s Rundown ‘Slow moving’: The latest […]
  1. Data & Insights
Last week, foot traffic in the furniture industry was 48% higher on the West Coast compared to the east, and 33% higher than the industry average. In this week’s newsletter, we’ll dive into the latest trends and insights from the furniture and mattress industry’s performance last week. Discover how these trends will impact the industry […]
  1. Data & Insights
Exciting news – our Q1 Home Furnishing Benchmark Report is now available! In this week’s newsletter, we’ll dive into the latest trends and insights from the furniture and mattress industry’s performance at the beginning of the year. Join us as we uncover what these trends signify for the months ahead and how they might shape […]
  1. Data & Insights
Our recent webinar was entitled, “That’s My Customer!” – Building Personal Trade. We have partnered with Karen Barry of The Friedman Group, to do some deep dives into 7 different hot topics in Retail Sales. What is Personal Trade, and why is it so important? Here are some of the highlights covered in the webinar: […]