1. Data & Insights
We are thrilled to announce that Trakwell now integrates with Podium! You can now request reviews directly from Trakwell and get customers attention directly after a positive interaction. Podium is a revolutionary review and messaging system that lets you collect and manage your online reviews in one central platform. This means you can rank higher, […]
  1. Data & Insights
There’s a lot of debate about what it takes to create scroll-stopping ads and award-winning campaigns, but here’s one truth we’ll always stand by: Market research is the backbone of every successful strategy.  When you know how to do market research, you have the power to understand consumers and make data-led decisions with confidence. Without […]
  1. International
Asahi UK has unveiled a summer of retailer and marketing activity for Peroni Nastro Azzurro. Retailer partnerships have been critical to building growth in the wider Peroni Nastro Azzurro brand and will continue to be in summer 2024. For convenience retailers, the brand is running… This story continues at Peroni Nastro Azzurro unveils summer marketing […]
  1. International
Radnor Hills founder and CEO William Watkins has been elected as the new President of the British Soft Drinks Association (BSDA). Kicking off his tenure, Watkins called on the Welsh government to help unlock the way for an interoperable Deposit Return Scheme (DRS) to support… This story continues at New British Soft Drinks Association president […]
  1. Retail Operations
Waitrose is extending its collaboration with Blue Yonder with the addition of the supply chain solution provider’s forecasting capability. The move marks the first significant introduction of artificial intelligence (AI) into Waitrose’s forecasting – and is designed to improve the  levels of availability across the retailer’s stores. Rather than relying on historical sales data and […]
  1. Stores & Formats
PHILADELPHIA — Rite Aid plans to close 12 more Michigan stores, according to published reports citing a court filing earlier this week as the company seeks to exit federal bankruptcy protection. The document, filed Monday in U.S. Bankruptcy Court in New Jersey, did not indicate when the stores would be shuttered or what would happen […]
  1. Corporate Strategy
GOODLETTSVILLE, Tenn. – Dollar General has named Tony Rogers as senior vice president, chief marketing officer. Rogers has served as chief marketing officer at Walmart and chief marketing officer at Signet Jewelers. At Dollar General, he will lead the company’s marketing, brand, media and personalization strategies across all digital channels and the DG Media Network. “I […]
  1. Shopper & Customer
CHICAGO — In May 2024, U.S. retail sales, including both discretionary general merchandise and consumer packaged goods (CPG), changed very little compared to last year’s performance. During this period, spanning the four weeks ending June 1, 2024, revenue grew 1% and unit demand remained level with the same time last year. Consumers have adjusted their […]
  1. Partnerships & Alt Profit
PORT WASHINGTON, N.Y. — KISS Products has debuted their partnership with 2020 Olympic all-around gymnastics champion, Suni Lee, naming her a brand ambassador for the NEW KISS Salon X-tend LED Soft Gel System.  In her role as a Brand Ambassador, Suni will be the face of the Salon X-tend LED Soft Gel System, and will be featured […]
  1. Channel: Ecommerce & Digital
CINCINNATI — Kroger Co. posted first-quarter earnings that topped expectations. The retailer reported its first quarter 2024 results, reaffirmed its guidance for the rest of the fiscal year and told investors that its “Leading with Fresh and Accelerating with Digital” strategy continues to position Kroger for long-term sustainable growth. “Kroger is off to a solid […]
  1. Technology & Innovation
​[[“value”:” Dive Brief Ad Relevance uses AI to analyze billions of browsing, shopping and streaming signals from across Amazon’s properties. Published June 20, 2024 Amazon’s new ad-targeting solution leverages AI to analyze billions of browsing, purchasing and streaming data points from the e-commerce giant. Getty Images via Getty Images “]] 
  1. Media & Marketing
The global athleisure market is projected to grow 9.3% each year through 2030, reaching $358.07 billion in total value, according to Grand View Research. The firm noted that “the global shift towards more casual and adaptable attire has propelled athleisure into the forefront of fashion.” Gabby Hirata, Global Brand President for Halara, agrees with this […]
  1. Channel: Grocery
The Kroger Co. (NYSE: KR) today reported its first quarter 2024 results, reaffirmed guidance and updated investors on how Leading with Fresh and Accelerating with Digital continues to position Kroger for long-term sustainable growth.
  1. Shopper & Customer
  The success of the grocerant niche is based in large part on convenience, time, and the ‘halo’ of better for you according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® who believe that the Smoothie Keg just might be the right product at the right time to drive incremental top line […]
  1. Trends & External Forces
A slowdown in food and drink prices was one of the key elements in May’s fall in inflation to 2%, says the Office for National Statistics (ONS). The 2% mark means that inflation has hit the Bank of England’s target for the first time in… This story continues at Inflation drop helped by slowdown in […]
  1. Media & Marketing
Digital product agency Inviqa has measured the carbon impact of the UK websites of 50 leading retailers to demonstrate the role their digital and tech teams can play in delivering sustainable e-commerce. Combined, the 50 websites benchmarked would require an estimated 1.3 million trees to be planted to offset the carbon generated by hosting the […]
  1. Media & Marketing
DALLAS — Skincare brand Cetaphil has launched a new digital campaign, “Made for Phil,” seeking to shift the dialogue on male skincare routines. The campaign features two hero videos on Cetaphil’s social channels introducing the “Ceta Six Pack” and the “CetaGrill,”  a 30,000 BTU barbecue grill with custom holders for Cetaphil cleanser and moisturizer. “There is […]
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MINNEAPOLIS — Target has announced plans to roll out Store Companion, a new generative artificial intelligence (GenAI) tool. The chatbot, designed by Target, will be available for team members at all of its nearly 2,000 stores by August, becoming the first major retailer to share that it is bringing this technology to its store team […]
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Walmart is partnering with Agritask, a crop supply intelligence solution, on a pilot that will deploy Agritask’s remote sensing and data analytics tools in various regions of the U.S. and Mexico in order to provide hyperlocal insights on seasonal blackberry and cherry crops from select Walmart suppliers. The real-time monitoring will help drive rapid response […]
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Major carriers all around the world increase the rates of their services at an average of 4 – 6% YoY.  While carriers transfer this burden of inflation to shippers via increased merchants, most merchants do not do the same to their customers but instead absorb shipping costs as a marketing technique to attract customers. Returning […]
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The Kroger Co. (NYSE: KR) today reported its first quarter 2024 results, reaffirmed guidance and updated investors on how Leading with Fresh and Accelerating with Digital continues to position Kroger for long-term sustainable growth.

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