1. Trends & External Forces

Mike Tyson Invests in Plant-Based Fast-Food QSR

Mike Tyson’s latest KO move comes in the form of an investment in a plant-based QSR.

In a press release on GlobeNewswire, through Carma HoldCo, Mike Tyson announced a strategic investment in Mr. Charlie’s Told Me So (TMS), a pioneering plant-based quick-service restaurant (QSR). This move comes as the plant-based food market is projected to exceed $77.8 billion by 2025.

“Mr. Charlie’s is a natural choice for Carma Holdco, as we diversify into the food industry. I very much believe in the healthy benefits of a vegan diet and was a strict vegan for many years. I’m proud to align myself with partners bringing healthy alternatives that taste good to the fast food space. Mr. Charlie’s mission to help and hire those from the homeless community is something that I am truly passionate about, and I look forward to helping many people and communities with the expansion of Mr. Charlie’s across the globe.”

Mike Tyson via GlobeNewswire

Mr. Charlie’s TMS is known for its innovative fast-food offerings and commitment to providing second chances to underserved individuals. With existing locations in Los Angeles, San Francisco, and Sydney, Australia, the restaurant aims to expand through a franchise model. Tyson, a long-time advocate for plant-based diets, expressed pride in supporting a brand that aligns with his values of health and community support.

View Original Article
https://retailwire.com/
Do you like RetailWire's articles? Follow on social!