Stew Leonard’s often is brought up here as an example of savvy marketing, finding ways to connect with shoppers and create greater intimacy between store and customer.
Thanksgiving gives us yet another reason to highlight what they do. In this email, sent to shoppers this week, Stew Jr. talks about his mom, offers a window into the family’s celebration, and also offers some context into the impact of tariffs on prices, and does a little selling of turkeys, Christmas trees, and holiday wines.
KC’s View:
Said it before and will say it again.
Nobody does it better, and nobody else does it quite the same way – the connection between the Leonard family and the families that make up its core customer base is explicit.
The post How To Personalize Thanksgiving For Shoppers appeared first on MNB.
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