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For richer or poorer: eBay launches ‘sustainable and cost-effective’ pre-loved wedding hub

eBay has launched a pre-loved wedding hub – a collection of second-hand bridal and bridesmaid dresses, accessories and vintage suits.

The e-commerce giant says that it is offering a sustainable and cost-effective option for shoppers to get designer outfits from the likes of Vera Wang, Suzanne Neville, and Pronovias Mildred.

Kirsty Keoghan, Global GM of Fashion at eBay, says: “As we approach peak wedding season, we hope our new wedding hub gives brides to be the option to get their dream wedding outfit, for a fraction of the price.”

“We’re seeing more modern brides looking for wedding outfits that reflect their personality, and by choosing pre-loved, you really can find those unique options, while increasing the lifespan of these amazing dresses – which are often only worn once.”

“With such a broad range of designer options available, there really is an outfit for everyone to dazzle in on their big day and options to suit all budgets, without compromising on style.”

Recent newlyweds Pip and Daniel Jolley said about finding outfits on eBay: “Both being into vintage fashion from an early age, shopping for our big day on eBay was a no brainer. “

“You only wear your wedding dress once, so it’s a waste of money buying new when you can find stunning styles for less. I found a show stopping backless dress, and my husband found a 90s vintage Versace suit – for just £100 each.”


Asos recently launched its first ever rental edit in partnership with UK rental marketplace Hirestreet.

The collection includes over 180 styles focused on women’s occasionwear dressing, with the wedding season firmly in mind.

Selected from Asos’ homegrown brands Asos Design, Edition and Luxe, these feature wedding guest outfits, bridal looks and bridesmaid dresses and includes curve, petite and tall sizing options.

With RRPs ranging up to £275, individual items can be hired for 4-, 10- and 30-day periods. Prices start from £20, and customers can also take advantage of Hirestreet’s 2-for-£35 offer.

Isabella West, CEO at Hirestreet, comments: ‘In the UK in 2023, the average cost of attending a friend’s wedding is over £500.”

“That’s why “wedding guest” is our most popular occasion category at this time of the year. We’ve loved working with the team at Asos to curate this collection, and we strongly believe this will be our most popular brand collaboration to date.”

Jag Weatherley, Corporate Transformation Director at Asos, comments: ‘Our customers love our wedding and occasionwear ranges designed for special events.”

“We’re delighted our new partnership with Hirestreet enables even more people to enjoy Asos’s unique fashion led styles. Clothing rental is a growing market offering exciting commercial potential while supporting our goal to be more circular.”

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