1. Media & Marketing

FaceTime with the Content Guy:  Rear-View-Mirror Retailing

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The other day, I put the top down on the Mustang and drove out to East Meadow, Long Island.  My goal was to take a look at the new Pathmark Daily small-store format that opened there, bearing the name of the iconic supermarket chain long diminished by ownership changes and bankruptcies.  I was hoping for some sense of a vision of a differentiated supermarket shopping experience.  That’s not exactly what I got.

The post FaceTime with the Content Guy:  Rear-View-Mirror Retailing appeared first on MNB.

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For more than 30 years, Kevin Coupe has been bringing to readers and audiences a wealth of experience, sharp storytelling skills, provocative and contextual insights, unique worldview and serious levity about the world of business and consumers. https://morningnewsbeat.com
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