1. Media & Marketing

FaceTime with the Content Guy:  Lights Out At “The Late Show”

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MNB readers won’t be surprised that I want to weigh in on last week’s announcement that CBS is cancelling “The Late Show with Stephen Colbert,” effective next May.  The move has generated a lot of discussion, but I don’t want to talk about the politics that may or may not have gone into the decision.  Rather, I want to address the hard but inevitable business lessons that the situation can teach us.

The post FaceTime with the Content Guy:  Lights Out At “The Late Show” appeared first on MNB.

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For more than 30 years, Kevin Coupe has been bringing to readers and audiences a wealth of experience, sharp storytelling skills, provocative and contextual insights, unique worldview and serious levity about the world of business and consumers. https://morningnewsbeat.com
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