1. Media & Marketing

FaceTime with the Content Guy:  In The End, Sundance Couldn’t Swim

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The Robert Redford-founded Sundance retail business, which has been around for about 35 years though it never really got beyond being a niche operation with a catalog operation and barely more than a dozen stores, is going out of business.  Some of it may simply be because Redford, one of film’s greatest stars, is closing in on 90 and no longer is part of the zeitgeist.  But I also think there is a broader lesson here for people in charge of sustaining their brands.

The post FaceTime with the Content Guy:  In The End, Sundance Couldn’t Swim appeared first on MNB.

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For more than 30 years, Kevin Coupe has been bringing to readers and audiences a wealth of experience, sharp storytelling skills, provocative and contextual insights, unique worldview and serious levity about the world of business and consumers. https://morningnewsbeat.com
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