1. Channel & Retailers

Doritos opens ghost kitchen catering to late-night cravings

Written by Posted on Less than 0 min read

Doritos After the Dark runs through the winter solstice and features globally inspired dishes, like a sandwich based on a banh mi.

View Original Article
Member since
Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. The daily email newsletter, website, and app cover topics such as marketing technology, advertising creative, social media, video marketing, analytics and measurement, mobile marketing, and more. Marketing Dive is a leading industry publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 11+ million decision-makers in the most competitive industries.
Do you like MarketingDive's articles? Follow on social!

More from MarketingDive

  1. Uncategorized

Campaign Trail: CSAA Insurance unites boy band vets as ‘Boys No More’

Members of NSYNC, New Kids on the Block, Boyz II Men and 98 Degrees came together to “Make It Right” for the AAA insurance brand. View Original Article MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and […]
< 1 min read
0
  1. Trends & External Forces

Cookies get another stay of execution — but have marketers already moved on?

Marketers shouldn’t cancel their post-cookie plans, especially as Google faces antitrust action, the possibility of a nationwide data privacy law and its own shifting priorities. View Original Article Data & Insights Google Government Legal & Criminal MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful […]
< 1 min read
0
  1. Channel: Ecommerce & Digital

Pizza Hut celebrates delivery drivers with QR code doormat and free pizza

Delivery drivers who see the Reverse Delivery doormat displayed on a doorstep can scan the QR code to receive a courtesy pizza. View Original Article Delivery Restaurants MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. […]
< 1 min read
0
  1. Technology & Innovation

Asics latest Web3 play features tie-up with Solana Pay

The Web3 commerce push includes a partnership with the app Stepn, which enables users to earn tokens for their physical activity.  View Original Article Partnerships Crypto MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. The daily […]
< 1 min read
0
  1. Department & Category

Denny’s serves up AR experience with new menu overhaul

Guests can take a virtual tour of Denny’s new menu and get exclusive deals, as part of a brand update that includes new kitchen equipment and food offerings.  View Original Article Dept. Grocery MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and […]
< 1 min read
0
  1. Department: Food

Welch’s OKs parents stealing Fruit Snacks in first-ever storybook

“Sometimes It’s Not Stealing,” narrated by actor Kristin Chenoweth, playfully makes a case for parents who indulge in their children’s fruit snacks. View Original Article Dept. Fresh MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. The daily email […]
< 1 min read
0
  1. Holiday & Events

Michelob Ultra named sponsor of Team USA through 2028 Olympics

The brand’s growing roster of sports partnerships shows it is reaching out to a wide audience of fans.  View Original Article Partnerships Holiday & Events Predictions and Forecasts CPG: Adult Beverage MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing […]
< 1 min read
0
  1. Media & Marketing

GroupM cracks down on MFA sites amid push for programmatic cleanup

A tie-up integrates Jounce Media’s advanced identification and domain-tracking technology into GroupM’s existing campaign-planning process.  View Original Article Marketing: Digital Media Strategy Technology & Innovation MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. The daily email newsletter, […]
< 1 min read
0
  1. CPG: Food & Bev

Inside Propel’s first brand campaign with Michael B. Jordan

PepsiCo’s Emily Boido details how the Gatorade water brand is building on growth with its ambassador-focused efforts and a new product innovation. View Original Article PepsiCo Technology & Innovation MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing […]
< 1 min read
0
  1. Media & Marketing

The growing role of digital-out-of-home in a dynamic ad landscape

Out-of-home (OOH) – a proven medium for reaching mass audiences with a unique approach to addressable advertising – is capturing the market’s attention. View Original Article Marketing: OOH Marketing: Social Media Predictions and Forecasts MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful […]
< 1 min read
0
  1. Data & Insights

Publicis’ latest reinvention: an ‘intelligent system’ fueled by generative AI

The company will invest roughly $325 million in the tech over the next three years as it stakes out a leadership position among agencies. View Original Article Editor's Choice Agencies AI Technology & Innovation MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful […]
< 1 min read
0
  1. Data & Insights

Pacsun unites commerce channels with first-party data solution

The retailer is the first consumer brand to take advantage of a partnership between SoundCommerce and Cordial that unites data and personalization. View Original Article Data & Insights Marketing: Direct & Personalization Marketing: In Store Partnerships Consumers MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most […]
< 1 min read
0
  1. Partnerships & Alt Profit

Apple launches Business Connect, names partners as advertising ambitions intensify

The new feature allows businesses to customize and more quickly update information across Apple platforms including Maps, Messages, Wallet and Siri.  View Original Article Marketing: Voice Partnerships MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. […]
< 1 min read
0
  1. Uncategorized

How Airbnb is using its marketing to transcend local rental restrictions

As New York City tightens the belt on short-term rentals, the disruptor company’s global ad campaign touts its benefits over conventional hotels. View Original Article MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. The daily email […]
< 1 min read
0
  1. Uncategorized

E.l.f. Cosmetics launches ‘your best e.l.f’ experience on Apple Vision Pro

The shoppable app encourages users to unwind through relaxing activities like guided meditations and includes three environments to explore. View Original Article MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. The daily email newsletter, website, and […]
< 1 min read
0
  1. Department & Category

6 key details about CosMc’s, McDonald’s new fast food chain

CEO Chris Kempczinski said he believes McDonald’s has “the right to win” the afternoon “beverage pick-me-up occasion” with the new concept. View Original Article Dept. Beverage Dept. Grocery Executives MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and […]
< 1 min read
0
  1. Corporate Finance

Netflix’s ad revenue not yet ‘material’ but password-sharing crackdown boosts earnings

The streamer saw revenue grow 3% to $8.2 billion in Q2 2023 on the strength of its paid sharing rollout, not its nascent ad-supported tier. View Original Article Editor's Choice Results & Investment Streaming MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful […]
< 1 min read
0
  1. Channel: Restaurants

Pizza Hut heads underground for ‘Ninja Turtles’ movie tie-up

Along with delivering pizzas to subway stations, the chain’s campaign includes an AR game, a co-branded TV spot and in-movie integrations. View Original Article Marketing: Broadcast Restaurants MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing and advertising. The daily email newsletter, […]
< 1 min read
0
  1. Holiday & Events

Foot Locker hypes up holidays with major brands, NBA stars

The campaign features Nike, Puma and Adidas alongside basketball’s biggest names and arrives as the retailer launches a sneaker-focused brand platform. View Original Article Dept. Apparel Holiday & Events MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing […]
< 1 min read
0
  1. Media & Marketing

NBCUniversal’s Linda Yaccarino resigns, named Twitter CEO

A star in the marketing world, the ad sales chief is leaving in the thick of upfronts season, with NBCUniversal’s presentation scheduled for May 15. View Original Article Executives Marketing: Social Media Twitter MarketingDive Member since February 6, 2021 Loading + Follow Following Marketing Dive provides in-depth journalism and insight into the most impactful news […]
< 1 min read
0
Next