1. Department: Beverage

Clipper Teas launches integrated marketing campaign

Written by Posted on Less than 0 min read

Clipper Teas is launching a marketing campaign that will encourage consumers to “Make it Better” and not settle for the mediocre, especially when it comes to tea. The campaign “will act as a call to action for consumers to make tea the best way – by making a cup that’s bursting with flavour, uses the …

This story continues at Clipper Teas launches integrated marketing campaign

Or just read more coverage at Talking Retail

View Original Article
Member since
Established in 2007, TalkingRetail.com brings you the latest news, analysis and information across the UK convenience and independent grocery retail sectors. Sister publication Independent Retail News is a monthly magazine for owners of independent convenience stores. Originally launched as Independent Grocer in 1981, the magazine changed its name to Independent Retail News in 1995. It provides must-have information that helps in the day-to-day running of stores and keeps readers up-to-date with the latest news and product information. The publications are brought to you by Metropolis Business Media, which also runs a number of leading annual awards events including The Retail Industry Awards, The Quality Food Awards and The Quality Drinks Awards. These prestigious ceremonies recognize the top performers across both the independent and multiple sectors, and are judged by a highly respected and influential group of independent top industry judges. https://www.talkingretail.com/
Do you like Talking Retail's articles? Follow on social!
No Comments
Leave a comment Cancel
Comments to: Clipper Teas launches integrated marketing campaign

    More from Talking Retail

    1. CPG: Beverage

    Pepsico dismisses ‘festive crisps famine’ suggestion

    Trade union Unite is claiming Eddie Stobart is refusing to recognise the union for pay negotiations for lorry drivers on its Warrington-based Walkers crisp contract and is trying to impose a pay freeze on the workforce. The strike action ballot will open on 1 December and will close on 9 December. If the members of […]
    < 1 min read
    0
    1. Department & Category
    2. CPG: Beverage
    3. CPG: Food
    4. Media & Marketing
    5. Holiday & Events

    Hancocks unveils Black Friday sale

    Hancocks, the confectionery wholesaler, will be launching a Black Friday event tomorrow (27 November). The event, which will last until 4 December, will offer deals on top-selling branded confectionery including: Coca Cola, Haribo, Cadbury, Maynards, Doritos, Nestle, and Swizzels while stocks last. The Hancocks Black Friday deals will be available in-store and online with click-and-collect […]
    < 1 min read
    0
    1. International
    2. Trends & External Forces

    Business rates multiplier to be frozen in 2021-22

    The government is to freeze the business rates multiplier in 2021/22. The Spending Review documents state that the freeze will ‘save businesses in England £575m over the next five years’ and that ‘the government is also considering options for further Covid-19 related support through business rates reliefs. In order to ensure that any decisions best […]
    < 1 min read
    0
    1. Corporate Finance
    2. International
    3. Trends & External Forces
    4. Stores & Formats

    Post Office receives £227m settlement

    The Post Office will receive a £177m capital investment over a 12-month period in the Comprehensive Spending Review, the postal affairs minister has revealed. In addition, the Post Office will receive a £50m subsidy next year, protecting access to essential services in commercially challenging locations. In total, it will receive £227m from the UK government. […]
    < 1 min read
    0
    1. Corporate Finance
    2. International
    3. Trends & External Forces
    4. Stores & Formats

    Post Office receives £227m settlement

    The Post Office will receive a £177m capital investment over a 12-month period in the Comprehensive Spending Review, the postal affairs minister has revealed. In addition, the Post Office will receive a £50m subsidy next year, protecting access to essential services in commercially challenging locations. In total, it will receive £227m from the UK government. […]
    < 1 min read
    0
    1. Corporate Finance
    2. International
    3. Trends & External Forces
    4. Stores & Formats

    Post Office receives £227m settlement

    The Post Office will receive a £177m capital investment over a 12-month period in the Comprehensive Spending Review, the postal affairs minister has revealed. In addition, the Post Office will receive a £50m subsidy next year, protecting access to essential services in commercially challenging locations. In total, it will receive £227m from the UK government. […]
    < 1 min read
    0
    1. Shopper & Customer
    2. Holiday & Events

    Costcutter unveils Christmas campaign

    Costcutter has launched its festive campaign, which aims to help the symbol group’s independent retailers engage with consumers, drive footfall, and focus on the benefits of shopping locally this Christmas. The ‘Shop Local This Christmas’ campaign will build throughout the festive period, beginning with deals and promotions on key seasonal products. A dedicated consumer website […]
    < 1 min read
    0
    1. Shopper & Customer
    2. Holiday & Events

    Costcutter unveils Christmas campaign

    Costcutter has launched its festive campaign, which aims to help the symbol group’s independent retailers engage with consumers, drive footfall, and focus on the benefits of shopping locally this Christmas. The ‘Shop Local This Christmas’ campaign will build throughout the festive period, beginning with deals and promotions on key seasonal products. A dedicated consumer website […]
    < 1 min read
    0
    1. Shopper & Customer
    2. Holiday & Events

    Costcutter unveils Christmas campaign

    Costcutter has launched its festive campaign, which aims to help the symbol group’s independent retailers engage with consumers, drive footfall, and focus on the benefits of shopping locally this Christmas. The ‘Shop Local This Christmas’ campaign will build throughout the festive period, beginning with deals and promotions on key seasonal products. A dedicated consumer website […]
    < 1 min read
    0
    1. Channel: Dollar/Value
    2. Channel: Ecommerce & Digital
    3. Partnerships & Alt Profit
    4. Shopper & Customer
    5. Stores & Formats

    Henderson’s home delivery and click-and-collect app boosts stores

    Local Spar and Vivo retailers say they are attracting new customers thanks to a new home delivery and click-and-collect app. Appetite, which was created by Henderson Technology in partnership with Blu Dot Technologies, is fully integrated into the company’s EDGEPoS system meaning stock levels are live and automatically updated so consumers can pick what is […]
    < 1 min read
    0
    1. Channel: Dollar/Value
    2. Channel: Ecommerce & Digital
    3. Partnerships & Alt Profit
    4. Shopper & Customer
    5. Stores & Formats

    Henderson’s home delivery and click-and-collect app boosts stores

    Local Spar and Vivo retailers say they are attracting new customers thanks to a new home delivery and click-and-collect app. Appetite, which was created by Henderson Technology in partnership with Blu Dot Technologies, is fully integrated into the company’s EDGEPoS system meaning stock levels are live and automatically updated so consumers can pick what is […]
    < 1 min read
    0
    1. Channel: Dollar/Value
    2. Channel: Ecommerce & Digital
    3. Partnerships & Alt Profit
    4. Shopper & Customer
    5. Stores & Formats

    Henderson’s home delivery and click-and-collect app boosts stores

    Local Spar and Vivo retailers say they are attracting new customers thanks to a new home delivery and click-and-collect app. Appetite, which was created by Henderson Technology in partnership with Blu Dot Technologies, is fully integrated into the company’s EDGEPoS system meaning stock levels are live and automatically updated so consumers can pick what is […]
    < 1 min read
    0
    1. Media & Marketing
    2. International
    3. Shopper & Customer

    Branston gets festive with TV campaign

    Condiments brand Branston is set not launch an advertising campaign to encourage consumers to “celebrate home comforts this year”. A 60-second TV advert will launch tomorrow during The Great British Bake Off: An Extra Slice on Channel 4. Shoppers will also have the chance to win a Branston hamper via the brand’s social media channels […]
    < 1 min read
    0
    1. Department & Category

    Co-op reopens new-look Astley petrol station

    Co-op has re-opened its petrol station in Manchester Road, Astley in Greater Manchester, after a £1.5m refresh. The investment in the site, known as Cross Hillocks, has seen the installation of new pumps and canopy, and the store’s retail space more than double to 2,900sq ft. The new-look store now includes customer car parking, Costa […]
    < 1 min read
    0
    1. Department & Category
    2. International

    Alcohol duty should not be determined by place of retail, ACS says

    The Association of Convenience Stores has called on the Treasury to ensure that alcohol duties are not determined by what kind of business the product is sold from. The HM Treasury call for evidence on the alcohol duty system has been issued in response to the UK’s exit from the EU. It is seeking views […]
    < 1 min read
    0
    1. Corporate Purpose
    2. Partnerships & Alt Profit

    Nisa partner opens new store after Watford regeneration scheme

    Retailer Raj Oulakh has reopened his store in a purpose-built retail unit following a £218m regeneration project in South Oxhey, Watford. The Nisa partner had previously operated in premises that were demolished and once knocked down he was re-located to a temporary unit across the road from his original site. Oulakh used his symbol group […]
    < 1 min read
    0
    1. Channel: Convenience
    2. Data & Insights
    3. Technology & Innovation
    4. Stores & Formats

    Hybrid stores to lead the way in the future, report shows

    Stores that are a cross between a convenience store and another type of outlet could be the future, a new research reveals. The report – The Growing Role of Convenience Stores – by data and digital experts TWC shows that eating food on the premises is a new format that could drive further traffic, with […]
    < 1 min read
    0
    1. Shopper & Customer

    Campaign offers small businesses tips for uncertain winter

    Small Business Saturday, the campaign that encourages consumers to shop local, has offered small business owners tips for coping with a still uncertain winter. The campaign, which is in its eighth year, has issued a list of five top tips for small business owners, struggling after national and localised lockdowns have kept many customers at […]
    < 1 min read
    0
    1. Channel: Convenience

    EG Group eyes up Caffè Nero

    The brothers behind forecourt operator EG Group have made a bid to take over struggling coffee chain Caffè Nero, reports suggest. Caffè Nero is currently undergoing a company voluntary arrangement (CVA) process aimed at reducing its rental bills. The CVA involves plans to close a number of the chain’s 650 Caffè Nero-branded sites, with the […]
    < 1 min read
    0
    1. Shopper & Customer

    Campaign offers small businesses tips for uncertain winter

    Small Business Saturday, the campaign that encourages consumers to shop local, has offered small business owners tips for coping with a still uncertain winter. The campaign, which is in its eighth year, has issued a list of five top tips for small business owners, struggling after national and localised lockdowns have kept many customers at […]
    < 1 min read
    0
    Next