Channel: D2C Sephora, Dove top CPG 2024’s Most Innovative Brands List NEW YORK – CPG brands outpaced technology nearly 2:1 in the 2024 Most Innovative Brands survey conducted by Brand Keys Inc. (www.brandkeys.com), the New York-based brand loyalty and engagement research firm. “For the first time consumers acknowledged more CPG than Tech brands,” noted Robert Passikoff, brand keys founder and president. “And, for the first time, […] MMR April 8, 2024April 8, 2024 3 min read ConsumersTechnology & InnovationPredictions and ForecastsUnileverRestaurantsMarketing: Social MediaPepsiCoProcter & GambleHealth & WellnessESG and CSRMondelezEconomyDept. Toys & GamesDept. PetKraftHeinzMeta (Facebook)Dept. ApparelThick DataCompetitionTrader JoesAmazonResults & InvestmentStreamingTikTokMarketing: In StoreWalmartMarketing: Loyalty & SubscriptionDept. FreshChatGPTCVSData & InsightsWarby ParkerGoogleAI 0 Saving Bookmark this article Bookmarked
Channel: D2C Wegmans to Close Stores (Briefly) for Solar Eclipse Viewing Wegmans doesn’t want its employees (or its customers for that matter) to miss what will be the last total solar eclipse visible from North America for 20 years. The supermarket retailer will close 48 stores in upstate New York and Pennsylvania that are located in the “path of totality” from 3 to 3:30 p.m. ET […] Retail TouchPoints March 26, 2024March 26, 2024 < 1 min read WegmansMars Inc.Regional GroceryBrick and MortarAssociatesWalmartMarketing: Social MediaWarby ParkerPricing & PromotionsPredictions and ForecastsDept. PharmacyDeliveryBOPIS 0 Saving Bookmark this article Bookmarked
Channel: D2C Dollar Tree to Close 600 Family Dollar Stores by August, Another 400 as Leases Expire Dollar Tree Inc. will shutter approximately 600 Family Dollar stores in the first half of its 2024 fiscal year, which began Feb. 4, 2024. The discount retailer also plans to close an additional 370 Family Dollar stores and 30 Dollar Tree locations over the next several years as each store’s current lease expires. The retailer […] Retail TouchPoints March 13, 2024March 13, 2024 2 min read Brick and MortarDollar TreeFamily DollarPredictions and ForecastsRegional GroceryOperations & Supply ChainMarketing: Social MediaAldiExecutivesWarby ParkerTractor Supply CompanyMerchandising 0 Saving Bookmark this article Bookmarked
Channel: D2C There Goes the Sun: Warby Parker Offers Free Glasses to Safely View Upcoming Solar Eclipse The Great North American Solar Eclipse on April 8 will be the last total solar eclipse (when the moon comes between us and the sun) that’s visible from the contiguous U.S. for the next 20 years. Warby Parker is trying to help more people view it safely by offering free ISO-certified solar eclipse glasses at […] Retail TouchPoints March 8, 2024March 8, 2024 < 1 min read Mars Inc.Warby ParkerPredictions and ForecastsPricing & PromotionsMarketing: Social MediaBrick and Mortar 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker Boosts Revenue 12% in 2023, Plans 40 New Stores this Year In only its second full year as a public company, Warby Parker generated net revenue of $71.7 million in 2023, 12% higher than the $669.8 million generated in 2022. Additionally, the eyewear retailer increased average revenue per customer 9.3% in 2023, to $287, and boosted its number of active customers 2.5%, to 2.33 million. Warby […] Retail TouchPoints March 6, 2024March 6, 2024 < 1 min read Warby ParkerBrick and MortarShoppersPredictions and ForecastsMarketing: Social MediaHealth & WellnessOmnichannelExecutives 0 Saving Bookmark this article Bookmarked
Channel: D2C Retailing in a Time of Mass Distraction with Andrea Dorigo, Adidas Head of Global Retail Our guest this week is Andrea Dorigo Head of Global Retail for Adidas. Andrea shares many strategic leadership lessons gleaned from his incredibly deep and diverse experience working across a spectrum of international brands. Now he leads a network of more than 2,000 stores for one of the world’s most iconic vertically integrated brands. We […] Remarkable Retail Podcast March 5, 2024March 5, 2024 2 min read PodcastsGovernmentMarketing: Social MediaPredictions and ForecastsDept. ApparelShoppersInternational - North AmericaDept. GroceryData & InsightsResults & InvestmentPartnershipsTechnology & InnovationInternationalIndustry Conferences and EventsBrick and MortarConsumersESG and CSRConsultingHoliday & EventsWarby ParkerBest BuyStart UpsStrategyLowesAmazon 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker eyes 40 new stores as it closes 2023 with revenue up 12% The vision brand, which operates 237 stores, still sees the opportunity for at least 900 locations, but wants its e-commerce business to return to growth. RetailDive February 28, 2024February 28, 2024 < 1 min read Brick and MortarWarby Parker 0 Saving Bookmark this article Bookmarked
Channel: D2C Embracing Top Retail Tech Strategies for 2024 In the rapidly evolving retail landscape, 2024 is already proving to be a crucial year for retailers to improve customer acquisition and retention. Analysts report that global expenditures on digital transformation initiatives will reach $3.4 trillion by 2026, with software innovation being the driving force behind trends like immersive shopping experiences, redefining the in-store experience, […] Sean Richards February 21, 2024February 21, 2024 3 min read Technology & InnovationAIShoppersPredictions and ForecastsConsumersMarketing: In StoreAssociatesPartnershipsTrends: RetailDept. NonfoodRestaurantsCOVID19AcquisitionInternationalOperations & Supply ChainCustomer ExperienceTech: AR and VRStrategyMetaverseDept. ApparelHealth & WellnessWarby ParkerMarketing: Direct & PersonalizationUnileverTrends: ShoppingTech: CashierlessResults & InvestmentData & Insights 0 Saving Bookmark this article Bookmarked
Channel: D2C The Difference Between Purpose And Value Proposition Brand “purpose” has been all the rage in recent years. The notion of brand purpose rests on the assumption that a brand, product, or company should stand for something more important than just the functional benefits it delivers. A purpose is the reason a product or company exists and what it stands for beyond the […] 0 Author Missing December 28, 2023December 28, 2023 5 min read Marketing: BrandStrategyShoppersSustainabilityUnileverConsumersTechnology & InnovationResults & InvestmentPricing & PromotionsAssociatesPredictions and ForecastsPartnershipsMondelezMarketing: In StoreExecutivesDept. NonfoodWalmartWarby Parker 0 Saving Bookmark this article Bookmarked
Channel: D2C C-Store Chain Faces Resistance From Local Advocates In Chicago BlockCubChicago reports that attempts by upscale c-store chain Foxtrot to open a store in the city’s Andersonville neighborhood are facing resistance by locals, who argue that “saying another chain in the neighborhood would further harm local shops.” According to the story, “Besides the increasing presence of chains in Andersonville, Foxtrot’s move to open on Clark […] MorningNewsBeat December 12, 2023December 12, 2023 2 min read Q CommerceBrick and MortarWarby ParkerVendorsRestaurantsDept. FrozenDept. Adult BevDeliveryConsumersAssociates 0 Saving Bookmark this article Bookmarked
Channel: D2C Vuori opens store in Washington, DC’s Georgetown neighborhood [[“value”:”The activewear brand joins a number of other DTC brands — including Warby Parker, Allbirds and Everlane — in opening up stores in the area.”]] RetailDive November 16, 2023November 16, 2023 < 1 min read Warby ParkerDept. ApparelBrick and Mortar 0 Saving Bookmark this article Bookmarked
Channel: D2C Cutting Through the Retail Technology Clutter with Brenda Witcher, VP & Principal Analyst, Forrester We welcome Brendan Witcher, Forrestor’s VP & Principal Analyst back to the pod to get his always insightful and provocative perspectives on retailer’s priorities for 2024. He helps us separate the real from the imagined with a preview of his upcoming report on where retailers are placing their bets for the future. We start with his […] Remarkable Retail Podcast November 14, 2023November 16, 2023 3 min read Technology & InnovationAIPodcastsMarketing: Social MediaPredictions and ForecastsResults & InvestmentConsumersRecommerceWalmartWarby ParkerMarketing: Direct & PersonalizationMarketing: BrandInternational - North AmericaExecutivesDept. NonfoodDept. GroceryBankruptcyConsultingData & InsightsTrends: TechEconomyESG and CSRAmazon 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker opened 11 new stores in Q3, raises full-year guidance [[“value”:” This audio is auto-generated. Please let us know if you have feedback. Warby Parker’s third-quarter net revenue increased 14.2% year over year to $169.8 million, according to a company press release Wednesday. The direct-to-consumer vision company’s net loss improved about 27% to $17.4 million and gross margin decreased from 56.7% to 54.6%, driven in part by […] RetailDive November 8, 2023November 8, 2023 3 min read Warby ParkerBrick and MortarConsumersShoppersMarketing: TradeExecutivesStore LocationHoliday & EventsStrategyPress ReleaseMerchandisingHealth & WellnessDept. Nonfood 0 Saving Bookmark this article Bookmarked
Channel: D2C Understanding eCommerce Business Models: A Guide The landscape of online retailing encompasses everything from drop-shipping and wholesaling to subscription and white-labeling, allowing entrepreneurs to choose the optimal business model to align with their brand’s vision and capabilities. Choosing the right eCommerce business model can significantly impact a brand’s success, and it requires a comprehensive understanding of each model’s nuances. Key factors […] Wiser Retail Strategies October 16, 2023October 16, 2023 6 min read Data & InsightsDept. NonfoodConsumersTechnology & InnovationShoppersAICompetitionOperations & Supply ChainTargetPredictions and ForecastsCustomer ExperienceStrategyMarketing: PrintMarketing: Loyalty & SubscriptionDeliveryMarketing: Direct & PersonalizationResults & InvestmentMarketing: UGCSustainabilityAcquisitionMarketing: In StoreblockchainWarby ParkerLegal & CriminalDept. FuelMarketing: TradeMarketing: Social MediaAmazon 0 Saving Bookmark this article Bookmarked
Channel: D2C From Warby Parker to On, here’s how disruptors are doing post-IPO [[“value”:”Some brands whose stock boomed thanks to pandemic-era trends are now trading at less than $5.”]] RetailDive October 4, 2023October 4, 2023 < 1 min read Warby ParkerStart UpsResults & InvestmentCOVID19 0 Saving Bookmark this article Bookmarked
Channel: D2C 5 strategies to stand out during BFCM Black Friday and Cyber Monday (BFCM) has been a long-standing tradition in terms of holiday shopping. Consumers have evolved so much but this tradition seems timeless. Ever wondered how ‘Black Friday’ came into existence? Back in the 1980s, a large group of suburban tourists would often hit Philadelphia to do their shopping on the Friday […] Latest Shipment September 12, 2023September 12, 2023 5 min read Data & InsightsTechnology & InnovationAIDeliveryShoppersConsumersHoliday & EventsMarketing: Social MediaESG and CSRMarketing: TradeStrategyPricing & PromotionsWalmartMarketing: Direct & PersonalizationCustomer ExperienceSustainabilityInsight ProvidersAcquisitionShopifyCostcoTargetMarketing: Loyalty & SubscriptionOmnichannelConsultingWarby ParkerKraftHeinzTwitterTikTokThick DataStore Locationsocial commerce 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker on track to open 40 stores in 2023 as it finds continued value in brick and mortar [[“value”:”The DTC eyewear brand opened 13 stores during the second quarter at a time when some digitally native companies are pulling back on physical retail.”]] RetailDive August 11, 2023August 11, 2023 < 1 min read Brick and MortarWarby Parker 0 Saving Bookmark this article Bookmarked
Channel: D2C How Vintage Wine Estates is Uncorking New Opportunities in Alcohol Ecommerce The adult beverage industry has been slower than most to come online. The complicated patchwork of state laws governing the sale of alcoholic beverages has been one factor, but this particular industry’s digital revolution also has been delayed by its inherent structure. “The wine industry is a very old-school business, and it’s a distributor-driven business […] Retail TouchPoints June 26, 2023June 26, 2023 5 min read Dept. BeverageDept. Adult BevShoppersConsumersTechnology & InnovationDept. ApparelGovernmentInstacartDrizlyOmnichannelMerchandisingAlbertsons / SafewayAcquisitionDept. GroceryTargetMarketing: In StoreMarketing: BrandMarketing: BroadcastMarketing: UGCPricing & PromotionsPredictions and ForecastsBrick and MortarShopifyStrategyWalmartGeneral MillsDept. NonfoodCoca ColaDeliveryDept. Natural / OrganicWarby ParkerDept. HBCMetaverse 0 Saving Bookmark this article Bookmarked
Channel: D2C 5 Omnichannel Marketing Trends for DTC Brands Omnichannel marketing typically involves using a combination of digital and physical channels, such as websites, social media, email, SMS, mobile apps, in-store experiences, and customer service interactions. By leveraging data and technology, brands can track customer behavior across channels, and then use this information to create more personalized and relevant experiences. Omnichannel marketing can help […] Lanie Shalek June 5, 2023October 5, 2023 2 min read ShoppersOmnichannelTechnology & InnovationESG and CSRMarketing: Social MediaMarketing: Direct & PersonalizationBrick and MortarMarketing: VoiceMarketing: In StoreStrategyData & InsightsTrends: MarketingAcquisitionReturnsCustomer ExperienceMeta (Facebook)social commerceWarby ParkerMarketing: UGCAIAmazonBOPISConsumersTech: AR and VRDept. Natural / OrganicStore LocationInternational - North AmericaMarketing: Loyalty & SubscriptionRestaurantsPricing & PromotionsMetaverseGoogle 0 Saving Bookmark this article Bookmarked
Channel: D2C Next-Gen DTC: 4 Tips for the New DTC Growth Journey It’s been more than a decade since the direct-to-consumer (DTC) business model forever changed the world of consumer brands. With an iconic cohort of industry disruptors, including Warby Parker, Casper, and Harry’s, the model paved the way for an explosion of businesses built upon direct and authentic relationships with their customers and, in some cases, […] Alex Song May 30, 2023July 11, 2023 4 min read AITechnology & InnovationData & InsightsAcquisitionShoppersConsumersCompetitionSustainabilityMerchandisingResults & InvestmentTargetCOVID19Dept. ApparelReturnsWarby ParkerESG and CSRDept. NonfoodMarketing: Social MediaTrends: RetailAmazonBrick and MortarMetaversePredictions and ForecastsExecutivesOperations & Supply ChainMarketing: In Store 0 Saving Bookmark this article Bookmarked
Channel: D2C How Businesses Can Use Emerging Technology To Extract Value From Social Media While the COVID-19 pandemic did slow the economy down amidst a lot of problems, it also led to an e-commerce surge and accelerated digital transformation by 5 years. What was considered futuristic is now being experienced in the present and businesses who haven’t implemented them are considered outdated. This is because, with growing advancements, comes […] Latest Shipment May 30, 2023July 11, 2023 5 min read Technology & InnovationAIESG and CSRMarketing: Social MediaShoppersTech: AR and VRsocial commerceData & InsightsCompetitionMeta (Facebook)Marketing: Direct & PersonalizationCOVID19Dept. NonfoodPredictions and ForecastsDeliveryMetaverseCustomer ExperienceTargetEconomyDept. ApparelMarketing: MobileResults & InvestmentPartnershipsMarketing: Loyalty & SubscriptionOperations & Supply ChainTwitterWarby Parker 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker and Allbirds show progress Warby Parker’s sales rose 12 percent year-over-year in the first quarter and the direct-to-consumer eyewear company cut its losses by $23 million to $11 million. Allbirds’s sales fell 13 percent, which was better than the 28 percent decline that was expected. RetailWire May 11, 2023May 11, 2023 < 1 min read Warby ParkerDept. ApparelConsumers 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker revenue up 12.2% in Q1 as it reins in marketing spend The direct-to-consumer eyewear company narrowed its net loss again and is focused on becoming a holistic eye care provider. RetailDive May 9, 2023May 9, 2023 < 1 min read Warby ParkerConsumers 0 Saving Bookmark this article Bookmarked
Channel: D2C Is it Time for the Return of the Catalog? Retailers have always been at the forefront of consumer needs. They know their markets and have adapted to meet them. From blade signs to the metaverse, retail has transformed itself over and over. But like many things, trends can be cyclical. And what used to work, then didn’t work, can ultimately work better than before. […] Laura Barrett April 12, 2023April 12, 2023 4 min read Marketing: PrintConsumersShoppersBrick and MortarConsultingOmnichannelMetaverseDept. ApparelTechnology & InnovationOperations & Supply ChainFood DeliveryAmazonSustainabilityDept. NonfoodMerchandisingMarketing: Social MediaMarketing: Loyalty & SubscriptionTech: AR and VRResults & InvestmentMarketing: BroadcastESG and CSRTrends: TechHoliday & EventsMarketing: Direct & PersonalizationDeliveryCOVID19Warby ParkerDept. FreshDept. GroceryDept. PerimeterAcquisition 0 Saving Bookmark this article Bookmarked
Channel: D2C How to get repeat customers in 2023? Is your business future ready? The e-commerce industry is continuously changing, so being up to date is crucial. In order to provide a seamless and engaging consumer experience across all touchpoints, including mobile commerce, beacon technology, and CTV advertising, the future of commerce must be fully omnichannel. Businesses must adopt a pipeline strategy, relying on […] Latest Shipment April 6, 2023July 11, 2023 5 min read Data & InsightsShoppersDeliveryConsumersSustainabilityAmazonOmnichannelPackagingESG and CSRTechnology & InnovationPricing & PromotionsGoogleStrategyDept. ApparelMarketing: In StoreHealth & WellnessMarketing: Social MediaOperations & Supply ChainPredictions and ForecastsWarby ParkerReturnsMarketing: VoiceTargetStreamingMetaverseMobile commerceMarketing: Direct & PersonalizationBrick and MortarTech: AR and VRTrends: RetailMarketing: Loyalty & SubscriptionAssociatesDept. PerimeterDept. NonfoodDept. FreshAI 0 Saving Bookmark this article Bookmarked
Channel: D2C Meet the TRI Q&A: Andrew Neelon Get to know RETHINK Retail’s Top Retail Influencers through the “Meet the TRI” Q&A series! Dive in to learn about a member of the thought leader community and follow their work and insights across our content and their social channels. Hi, I’m Andrew Neelon, Founder & CEO, 1REC. Connect with me on LinkedIn! “Tell us […] Rethink Retail March 18, 2023July 11, 2023 8 min read Technology & InnovationAIResults & InvestmentConsumersMarketing: Social MediaData & InsightsBrick and MortarReturnsOperations & Supply ChainOmnichannelShoppersStrategyESG and CSRSustainabilityWalmartDept. ApparelAcquisitionAssociatesExecutivesPredictions and ForecastsVendorsConsultingEconomyWarby ParkerDept. HBCGovernmentPodcastsTrends: ConsumerDept. Dairy 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker narrows Q4 net loss amid economic uncertainty The DTC eyewear brand saw revenue increase 10.2% year over year, and it plans to grow its physical footprint with 40 new stores in 2023. RetailDive February 28, 2023February 28, 2023 < 1 min read Warby ParkerEconomyBrick and Mortar 0 Saving Bookmark this article Bookmarked
Channel: D2C Mobile Shopping Apps Are the Key to Winning Brand Loyalty In case you haven’t noticed, the retail industry has been transformed by digital technology, and more and more consumers are turning to mobile shopping apps to purchase products. However, it turns out that only 33 percent of retailers currently offer this capability, according to a recent assessment of the solutions and services of 300 brands. […] Phil Granof February 24, 2023July 11, 2023 3 min read Technology & InnovationAIShoppersConsumersMarketing: Loyalty & SubscriptionOmnichannelMarketing: Direct & PersonalizationData & InsightsPricing & PromotionsAcquisitionWalgreensMarketing: TradeTargetRestaurantsOperations & Supply ChainAmazonWarby ParkerExecutivesDeliveryBrick and MortarMarketing: In Store 0 Saving Bookmark this article Bookmarked
Channel: D2C What it takes to be a successful DTC brand in 2023 Direct-to-consumer darlings like Warby Parker and Allbirds helped pave the way for more brands to enter the space. But now, the playbook has changed. RetailDive February 15, 2023February 15, 2023 < 1 min read Warby ParkerDept. ApparelConsumers 0 Saving Bookmark this article Bookmarked
Channel: D2C Warby Parker narrows loss as it posts 8.3% revenue increase in Q3 The DTC brand also raised its 2022 outlook, expecting revenue to increase by up to 10.2% over last year. But growth is showing signs of slowing. RetailDive November 11, 2022November 11, 2022 < 1 min read Warby Parker 0 Saving Bookmark this article Bookmarked
Channel: D2C TikTok Shop customers spend more at lower ticket apparel retailers Download full TikTok Shop report Access TikTok and Panel data in Dash. TikTok Shop customers spent 26% of their apparel wallet on Off-Price Department Stores and 11% on Fast Fashion in the 12-months ended February 2024, compared to 24% and 7% for the average shopper. Conversely, TikTok Shop users spent less than their peers at […] Written by Earnest Research April 24, 2024April 24, 2024 Saving Bookmark this article Bookmarked
Channel: D2C Where Does One U.S. Tax Dollar Go? See this visualization first on the Voronoi app. Where Does One U.S. Tax Dollar Go? This was originally posted on our Voronoi app. Download the app for free on Apple or Android and discover incredible data-driven charts from a variety of trusted sources. Come tax season, a common refrain is: “what do my taxes even […] Written by Visual Capitalist April 24, 2024April 24, 2024 Saving Bookmark this article Bookmarked
Channel: D2C AI boosts innovation in ingredient selection, formulation AI could minimize the traditional trial-and-error approach in product development. Written by Supermarket Perimeter April 24, 2024April 24, 2024 Saving Bookmark this article Bookmarked
Channel: D2C Google Won’t Pull Cookies In 2024 Google announces it’s delaying its self-imposed deadline to deprecate third-party cookies on Chrome for the third time. The post Google Won’t Pull Cookies In 2024 appeared first on AdExchanger. Written by AdExchanger April 23, 2024April 24, 2024 Saving Bookmark this article Bookmarked
Channel: D2C Brand loyalty or just habit? Study reveals that more than half of repeat purchases are due to routine, convenience and accessibility Brand loyalty is often depicted as devotion – a narrative of customer affection and fidelity. However, the findings revealed a deeper truth. Written by Retail Technology Review April 23, 2024April 24, 2024 Saving Bookmark this article Bookmarked