1. Department: Beverage

Boisson Launches Same-Day Non-Alcoholic Beverage Delivery in Three Major Cities

Non-alcoholic beverage retailer Boisson will partner with Drizly to deliver elevated non-alcoholic beverages throughout the country. Shoppers will be able to browse Boisson’s catalog of more than 125 non-alcoholic brands on the Drizly app for on-demand delivery in the NYC, LA and San Francisco markets, and two- to five-day shipping in 28 states.

Boisson is aiming to capitalize on significant growth in the non-alcoholic beverage market — Drizly’s 2022 Retail Report found 22% of retailers saying non-alcoholic products overperformed their expectations in 2022. The beverage delivery company’s own non-alcoholic categories grew 29% in 2022 compared to 2021.

Boisson launched in NYC in 2021 and has since expanded to six stores in its home city, three in Los Angeles and one in San Francisco. Additionally, the retailer has raised $12 million in a seed round and launched an on-premises business that provides non-alcoholic beverages to bars and restaurants.

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