Footwear retailer Allbirds had a disappointing holiday quarter and failed to post year-over-year sales growth for the first time in its history.
Summary: Allbirds misses Wall Street’s expectations and plans transformation strategy
- Allbirds unveils a transformation strategy after failing to post quarterly sales growth.
- Poor performance attributed to missteps and shift away from core consumer group.
- Focus areas include reconnecting with core consumer and offering a more curated product line.
