When it comes to ecommerce success, a recent Forbes piece puts it simply: Personalize or perish. Professional services company Accenture backs up this declaration, reporting that 83% of global consumers are willing to share their data to get personalized experiences.
In today’s world of always-on online consumption and commerce, consumers are demanding what they want, when they want it. Salsify empowers brand manufacturers to win on the digital shelf.
Salsify's CommerceXM platform combines Product Experience Management (Integrated PIM, DAM & Experience Builder) with core commerce capabilities designed to enable sales both across retailer/distributor channels as well as marketplaces, social commerce, and direct-to-consumer (D2C) sites. The world's biggest brands including Mars, L'Oreal, Coca-Cola, Bosch, and GSK use Salsify every day to stand out on the digital shelf.https://www.salsify.com/blog